04 Oct
|
Michael Page
|
Pune
About Our Client
Our client is a leading player in the entertainment and leisure industry, operating a portfolio of well-established theme parks, water parks, and experiential destinations across India. Known for delivering memorable guest experiences, the organization combines innovation, expansion-driven growth, and consumer-centric strategies to maintain a robust position within the market.
Job Description
Lead the development and evolution of brand strategy, positioning, and communication across multiple consumer-facing brands.
Drive digital and performance marketing initiatives across SEO, SEM, social media, influencer marketing, and paid media channels.
Utilize consumer insights, market research, and analytics to strengthen customer engagement and support business decision-making.
Design and execute integrated 360-degree marketing campaigns across digital, print, outdoor, and experiential channels.
Develop strategic partnerships with travel operators, tourism stakeholders, media organizations, influencers, and commercial partners.
Collaborate with sales and operations teams to increase visitor footfall, enhance ticket sales, and support revenue growth initiatives.
Lead, mentor, and develop a high-performing marketing team spanning brand, CRM, digital, content, and creative functions.
Champion the adoption of marketing technology, automation platforms, and AI-driven solutions to improve effectiveness and personalization. Monitor marketing performance, optimize campaign ROI, and deliver measurable commercial outcomes
The Successful Applicant
We're looking for someone who has:
A robust background in marketing and brand management
Robust skills in creating and managing campaigns.
Leadership skills to guide and inspire a team.
Excellent communication and collaboration abilities.
What's on Offer
Opportunity to lead marketing for a nationally recognized entertainment platform.
High-visibility leadership role with direct influence on g
📌 Marketing Head Pune
🏢 Michael Page
📍 Pune