Business Development Executive (BDE)

Job Title: Business Development Executive

Department: Sales & Business Development

Industry: EdTech | IT Training | Software Development | Academic Projects

Employment Type: Full-time

Experience: Fresher to 2 Years

Qualification: Any Degree / B.E. / B.Tech / MBA

Job Location: Chennai / Coimbatore, Tamil Nadu

We are looking for a motivated and enthusiastic Business Development Executive to drive business growth, generate leads, build client relationships, and promote our technology training programs and project development services.

The candidate will be responsible for identifying new business opportunities, connecting with colleges and educational institutions, promoting software courses and technical projects, and converting potential leads into customers.

This role is suitable for freshers and candidates who are interested in sales, marketing, client communication, and business development in the technology and education sectors.

Roles and Responsibilities

- Identify and generate new business opportunities through calls, emails, field visits, and online platforms.

- Visit engineering colleges, arts and science colleges, and educational institutions to develop business relationships.

- Connect with HODs, placement officers, faculty members, college management, and students.

- Promote software training courses, industry-oriented courses, internships, and skill development programs.

- Market final-year academic projects, mini projects, IoT projects, embedded systems projects, AI/ML projects, and software development projects.

- Explain course details, project offerings, pricing, and services to prospective customers.

- Generate leads through cold calling, WhatsApp, email marketing, social media, and direct marketing.

- Follow up with prospective students, parents, college representatives, and corporate clients.

- Schedule meetings, presentations,



and demonstrations to explain company services.

- Build and maintain long-term relationships with colleges, training partners, and business clients.

- Achieve monthly lead generation, meeting, and sales targets.

- Maintain lead records, customer information, follow-up status, and sales reports.

- Coordinate with technical, training, and project teams to ensure smooth customer onboarding.

- Research competitors, market trends, and current business opportunities.

- Support promotional campaigns, college events, seminars, workshops, and internship drives.

Key Skills Required

- Good verbal and written communication skills.

- Strong interpersonal and relationship-building skills.

- Basic knowledge of sales, marketing, and business development.

- Confidence in cold calling and customer interaction.

- Ability to convince customers and explain services effectively.

- Good negotiation and follow-up skills.

- Willingness to travel for college visits and field marketing when required.

- Basic computer knowledge and proficiency in MS Office or Google Workspace.

- Knowledge of social media marketing and lead generation is an advantage.

- Ability to work independently and achieve targets.

Educational Qualifications

- Any degree, B.E., B.Tech, BBA, B.Com, B.Sc., or MBA.

- Freshers are welcome to apply.

- Candidates with experience in sales, marketing, EdTech, educational consulting, or IT services will be preferred.

- Candidates with an interest in technology, education,



and customer engagement are encouraged to apply.

Experience

- Freshers: 0–2 years.

- Experienced candidates with sales, telecalling, field marketing, or business development experience are welcome.

- College students may apply for internship or part-time opportunities if such positions are available.

Preferred Candidate Profile

- Self-motivated, proactive, and result-oriented.

- Comfortable interacting with college staff, HODs, students, and business clients.

- Interested in promoting technology courses and academic project services.

- Willing to participate in field marketing and college visits.

- Able to manage multiple leads and maintain consistent follow-ups.

- Positive attitude with a willingness to learn and grow.

Performance Indicators

- Number of qualified leads generated.

- Number of college visits and business meetings completed.

- Conversion rate from leads to sales.

- Revenue generated from courses and project services.

- Number of new college and business partnerships established.

- Customer satisfaction and follow-up effectiveness.

What We Offer

- Opportunity to work in the EdTech and technology services industry.

- Practical exposure to sales, marketing, and business development.

- Training on company services, customer handling, and lead generation.

- Career growth opportunities based on performance.

- Incentives based on company policy and achievement of sales targets.

How to Apply

Interested candidates who are passionate about sales, communication, education, and technology are encouraged to apply. Freshers with a positive attitude and a willingness to learn are welcome.

Pay: ₹15,000.00 - ₹30,000.00 per month

Perks:

- Cell phone reimbursement
- Commuter assistance
- Flexible schedule
- Internet reimbursement
- Leave encashment
- Paid sick time
- Paid time off

Work Location: In person

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