looking for a skilled and result-oriented SEO Analyst cum Content Writer with 2–3 years of experience in search engine optimization, keyword research, content creation, and website performance analysis. The ideal candidate should be able to develop SEO strategies, create engaging and search-friendly content, and improve website rankings, organic traffic, and online visibility.

Key Responsibilities

Search Engine Optimization (SEO)

- Conduct keyword research and competitor analysis to identify ranking opportunities.
- Perform on-page and off-page SEO activities to improve website visibility.
- Optimize website content, meta titles, meta descriptions, headings, URLs, and internal links.
- Conduct technical SEO audits and identify issues related to indexing, crawling, site speed, and website structure.
- Develop and execute link-building strategies to improve domain authority.
- Monitor keyword rankings, organic traffic, backlinks, and overall SEO performance.
- Analyze website performance using Google Analytics 4 (GA4) and Google Search Console.
- Stay updated with Google algorithm updates, SEO trends, and industry best practices.

Content Writing

- Write high-quality, engaging,



and SEO-friendly content for websites, blogs, articles, and landing pages.
- Create content for service pages, product descriptions, guest posts, and other digital marketing requirements.
- Develop content strategies and content calendars based on keyword research and business objectives.
- Optimize existing content to improve search rankings, readability, and user engagement.
- Ensure content is original, grammatically correct, informative, and aligned with brand guidelines.
- Collaborate with the digital marketing team to create content that supports SEO and lead-generation goals.
- Proofread and edit content to maintain quality, consistency, and accuracy.

Reporting and Performance Analysis

- Track and report SEO performance, keyword rankings, organic traffic, and content effectiveness.
- Identify opportunities to improve website traffic, engagement, and conversions.
- Prepare periodic SEO reports and recommend actionable improvements.
- Measure content performance and update strategies based on data insights.

Work Location: In person

📌 SEO Analyst cum content writer (Kozhikode)
🏢 V TRUST EYE HOSPITAL Group
📍 Kozhikode