? Location: Ahmedabad – Work From Office
? Experience: 3–6 Years
? Employment Type: Full time
ABOUT THE ROLE
Mazda Consultancy is looking for a Marketing Specialist with strong hands-on experience in Performance Marketing to manage and scale paid campaigns across Meta Ads & Google Ads.
? KEY RESPONSIBILITIES
• Plan & manage Meta Ads and Google Ads campaigns
• Handle Lead Generation, Conversion, Sales & Remarketing campaigns
• Monitor and optimize CPC, CTR, CPL, CPA, ROAS & Conversion Rate
• Manage audience targeting, conversion tracking & attribution
• Analyse campaign performance using GA4
• Work with creative teams on performance-focused campaigns
• Identify opportunities to improve and scale campaign performance