About Company:
Hansa Cequity is one of the leading data-driven, connected CX services providers in India. We offer integrated solutions in Marketing, Data Analytics, MarTech, Campaign Management, Digital, and Contact Center services to help clients acquire, engage, and retain customers profitably.
By combining data-driven marketing strategy with cutting-edge technology, we empower brands to understand their customers deeply and build meaningful, multichannel engagement. Our goal is to deliver measurable business growth using best-in-class tools, platforms, and insights.
We are recognized among the Top 50 Analytics Companies in India.
To learn more, visit: www.hansacequity.com
LinkedIn: Hansa Cequity

Position Overview: The ideal candidate will drive MarTech, CRM, and Loyalty initiatives, with a focus on the BFSI business segment. This role will involve collaborating with cross-functional teams, including Data Analytics, Data Science, Campaign, Digital, and Customer Experience Center, while learning to contribute to the execution of key projects and strategies.



Robust teamwork and communication skills are essential for effectively supporting these initiatives and driving results.

Key Responsibilities:
• Oversee the BFSI business segment in developing and executing strategies to drive growth and profitability.
• Manage the MarTech, CRM, and client retention programs to enhance customer lifetime value (CLV).
• Collaborate with cross-functional teams including Campaign, Data Analytics, Data Science, Digital, and Customer Experience, to foster teamwork and innovation.
• Help implement customer lifecycle management (CLM) strategies to optimize the customer journey and improve experience.
• Track and analyze key metrics to assess campaign success and drive continuous improvement.
• Stay current with industry trends in MarTech, CRM, and BFSI to identify growth opportunities.
• Apply knowledge of BFSI, Mutual Funds, Insurance and client servicing to enhance customer engagem

📌 BFSI Business experts- Martech, CRM (Mumbai)
🏢 Hansa Cequity
📍 Mumbai