Sadhna.co is a fast-growing premium pooja products brand offering bamboo-less agarbatti, havan cups, dhoop, and more. Our mission is to bring devotion, purity, and thoughtful products into lakhs of Indian homes.
As we scale toward becoming one of India's most loved pooja brands, creator partnerships and influencer-led content are at the heart of our next phase of growth.
About the Role
We are looking for a Junior Influencer Marketer to support our creator collaborations pipeline and help build strong relationships with influencers across relevant categories.
You will assist in identifying creators, reaching out to them, coordinating collaborations, tracking deliverables, and ensuring smooth communication throughout the partnership lifecycle. This is a great prospect for someone early in their career who is eager to learn the ropes of influencer marketing in a hands-on, fast-paced environment.
This role is ideal for someone who is proactive, enjoys networking,
is comfortable with high-volume outreach, and wants to build a strong foundation in creator partnerships and social media culture.
What You'll Do
• Assist in identifying and shortlisting relevant nano and micro influencers (5K–200K followers) across Instagram and YouTube Shorts.
• Support daily creator outreach (messages/emails) under guidance, and help build a consistent creator pipeline.
• Initiate conversations with creators and pitch Sadhna.co collaboration opportunities.
• Assist in coordinating barter collaborations, product dispatches, and collaboration timelines.
• Follow up with creators to ensure timely content delivery and smooth communication.
• Collect final videos, raw footage, and other content assets from creators.
• Help maintain an organised creator database and tracker (Outreach → Response → Negotiation → Agreed → Shipped → Content Received → Posted).
• Support in comp