Amura Marketing is a growth marketing company that delivers end-to-end marketing and sales solutions to leading brands in India. The company's ethos is built upon the philosophy of 'Marketing Engineered', an approach that delivers marketing & sales solutions through cutting-edge ideas in design, engineering, and technology. Led by engineers-turned-entrepreneurs, Amura is now poised to become a global name in digital marketing, disruptive technology solutions as well as marketing & sales automation. Connect with us to be a part of Team Amura and the ever-changing, exciting digital world.
Role In The Organization
We are seeking a Paid Media Team Lead with 4+ years of hands-on expertise in running high-budget campaigns on platforms like Google Ads, Facebook Ads, and LinkedIn Ads. We specialize in large-scale B2B and B2C marketing campaigns, including end-to-end project launches and marketing efforts tailored to the B2B and B2C sectors.
Key Responsibilities
• Strategic Planning and Campaign Execution:
• Develop and execute comprehensive paid media strategies specifically tailored to B2B and B2C developers' marketing objectives.
• Collaborate with internal stakeholders to align paid media efforts with overall B2B and B2C marketing goals and client deliverables.
• Drive month-on-month performance improvement to ensure higher ROI for B2B and B2C campaigns.
• Campaign Management:
• Planning, execution, and optimization of paid media campaigns across platforms like Google Ads, Facebook Ads, and LinkedIn Ads.
• Utilize data-driven insights to refine targeting, budget allocation, spend optimization, and campaign performance for the B2B and B2C sectors.
• Create compelling strategies for branding, lead generation, and conversion campaigns tailored for high-ticket B2B and B2C sales.