Job description:
Senior Performance Marketing Associate – Meta Ads
Company: Digi Sidekick
Location: Sector 16, Noida
Work Mode: Work From Office
Employment Type: Full-Time
Experience: 2–4 Years
Salary: ₹35,000 – 55,000 per month
Joining: Immediate Joiners / Short Notice Preferred
About Digi Sidekick
Digi Sidekick is a performance-driven digital marketing company working with D2C brands across fashion, beauty, lifestyle, and other consumer categories.
We are looking for a Senior Performance Marketing Associate – Meta Ads who can take ownership of paid social campaigns, drive customer acquisition, and scale D2C brands profitably.
What You'll Do
• Plan, launch, manage, and optimize Meta Ads campaigns for D2C brands.
• Manage and scale high-budget advertising campaigns while maintaining profitability.
• Drive sales and conversions through Meta Ads with a strong focus on business outcomes.
• Optimize campaigns based on ROAS, CPA, CTR, CPM, CVR, and overall conversion performance.
• Develop and execute campaign scaling strategies across audiences, creatives, placements, budgets,



and campaign structures.
• Conduct A/B testing for creatives, audiences, campaign setups, and messaging.
• Analyze campaign performance and identify opportunities for growth and optimization.
• Work closely with Creative and Content teams to develop high-performing ad creatives.
• Monitor account health, campaign trends, and platform updates.
• Prepare regular performance reports with clear, actionable insights.
• Manage multiple D2C accounts and ensure campaigns consistently meet business and performance goals.

What We're Looking For
• 2–4 years of hands-on experience in Performance Marketing, specifically Meta Ads.
• Mandatory: Proven experience working with D2C brands.
• Strong experience in Meta Ads Manager and conversion-focused campaigns.
• Experience managing and scaling high-budget Meta Ads accounts.
• Robust understanding of campaign structure, audience targeting, retargeting, funnel opt

📌 Performance Marketer (Noida)
🏢 Digi Sidekick
📍 Noida