Company Description INLAY is a home interiors brand focused on making the process of creating a dream home simple, transparent, and enjoyable. The company offers end-to-end solutions, including thoughtful design, factory-made modular interiors, skilled installation, and complete home execution under one trusted partner. INLAY specializes in modular kitchens, wardrobes, and full home makeovers, with every detail tailored to the lifestyle and preferences of its clients. With a strong emphasis on quality, precision, and customer experience, INLAY is committed to delivering spaces where families can live, connect, and create lasting memories.
Role Description The Performance Marketer will be responsible for planning, executing, and optimizing data-driven marketing campaigns to drive customer acquisition, lead generation, and revenue growth. Day-to-day tasks include managing paid channels (such as search, social, and display), setting up and tracking campaigns, analyzing performance metrics, and continuously testing creatives, audiences, and landing pages.



The role involves collaborating closely with design, content, and sales teams to align marketing initiatives with business goals and ensure consistent brand messaging. This is a full-time, on-site role based in Hyderabad, requiring active coordination with cross-functional teams and participation in on-ground customer and market insights.
Qualifications
• Solid skills in performance marketing channels (e.g., paid search, paid social, display) and experience managing end-to-end campaigns.
• Ability to work with analytics tools (e.g., Google Analytics or similar), track key metrics, and make data-driven optimization decisions.
• Exposure to marketing funnels, lead generation tactics, and conversion rate optimization for consumer-facing brands.
• Familiarity with A/B testing, audience segmentation, and experimentation frameworks to improve campaign outcomes.
• Basic understanding of digital marketing concepts, including

📌 Performance Marketer (Hyderabad)
🏢 INLAY
📍 Hyderabad