Job Title: Digital Marketing Strategist - Edtech

? Location: Kochi, Kerala
? Experience: 1–3 Years
? Employment Type: Full time

Job Summary
Edvelup is seeking a highly motivated and results-oriented Digital Marketing Strategist to drive lead generation, student acquisition, and brand visibility across digital channels. The role requires strategic planning, campaign execution, performance optimization, and data-driven decision-making to support the organization's growth objectives. The ideal candidate should possess hands-on experience in performance marketing, digital campaign management, and lead generation within a fast-paced environment.

Key Responsibilities
• Run digital campaigns across Google, Meta, YouTube, and LinkedIn.
• Generate qualified leads to support student enrolments.
• Optimize campaigns and conversion funnels to improve ROI.
• Implement SEO, email marketing, and remarketing strategies.
• Track campaign performance and prepare reports.
• Collaborate with content, design, and sales teams.




• Research market trends and competitors.
• Manage analytics using Google Analytics and Google Tag Manager.

Requirements
• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum 1 year of experience in digital marketing or performance marketing.
• EdTech/Education sector experience is strongly preferred, especially in lead generation and student acquisition.
• Knowledge of Google Ads, Meta Ads Manager, SEO, and analytics.
• Strong analytical and communication skills.

Edvelup is looking for a performance-driven professional who can contribute strategically to the organization's growth by delivering measurable marketing outcomes and supporting student acquisition goals.

?Interested candidates can send their resumes to [email protected] /[email protected] or apply directly through linkedin.

📌 Digital Marketing Strategist – Malayalam Speaking (Kochi)
🏢 Edvelup
📍 Kochi