Company: Lunar Wave LLC

Location: Wagle Estate, Thane, Maharashtra
Job Type: Full time.
Work Mode: On-site (Work from Office)
Industry: E-commerce

Job Summary
Lunar Wave LLC is looking for an experienced Email & SMS Marketing Manager to manage and optimize retention marketing across multiple US-focused e-commerce brands.
We acquire customers at scale through paid advertising, and we need someone who can maximize the value of that traffic through email marketing, SMS campaigns, automation, segmentation, upselling, cross-selling, and customer retention.
The ideal candidate should have strong direct-response copywriting skills, hands-on experience with Klaviyo, and a revenue-focused approach to lifecycle marketing.

Key Responsibilities

• Manage Email & SMS marketing across multiple US-focused e-commerce stores.
• Build, manage, and optimize automated flows, including Welcome Series, Abandoned Cart, Abandoned Checkout, Browse Abandonment, Post-Purchase, Upsell/Cross-sell, Win-back, and Re-engagement.
• Plan and execute promotional email and SMS campaigns.




• Write high-converting copy, subject lines, hooks, and calls to action (CTAs).
• Segment customers based on purchase history, engagement, and behavioral data.
• Conduct A/B testing of offers, messaging, creatives, send times, segmentation, and automated flows.
• Increase Email & SMS revenue contribution across multiple stores.
• Monitor email deliverability, sender reputation, list health, and engagement metrics.
• Develop effective opt-in strategies to grow email and SMS subscriber lists.
• Track and analyze key performance indicators, including revenue, conversion rates, click-through rates (CTR), unsubscribe rates, revenue per recipient, and repeat purchases.
• Collaborate with Media Buying, Creative, and Store teams to align retention marketing with overall business objectives.
• Prepare weekly performance reports and identify new revenue-generation opportunities.
• Audit existing Email & SMS marketing systems

📌 Email & SMS Marketing Manager (Thane)
🏢 Lunar Wave
📍 Thane