13 Oct
|
Lyxel&Flamingo (L&F)
|
Gurugram
13 Oct
Lyxel&Flamingo (L&F)
Gurugram
Designation – Team Lead – Integrated Media Planner
Location – 1st Floor, Tower-A, UNITECH CYBER PARK, Durga Colony, Sector 39, Gurugram, Haryana 122003
About the Role:
We are looking for a Team Lead – Integrated Media Planning with 5–8 years of experience in developing and executing integrated media strategies across Offline and Digital Paid Media.
The ideal candidate should have hands-on experience in TV, Print, Radio, OOH, Cinema, and Activations, along with a strong understanding of Digital Paid Media, including Google, Meta, YouTube, Display, Programmatic, LinkedIn, and OTT
The role requires a strategic planner who can build impactful media plans, manage client relationships, collaborate with internal teams, negotiate with media partners, and drive campaign performance across channels.
Key Responsibilities
• Develop integrated media strategies aligned with client objectives and budgets.
• Plan and execute campaigns across TV, Print, Radio, OOH, Cinema, Activations, and Digital Paid Media.
• Prepare media plans, budget allocations, cost estimates, release orders,
and campaign documentation.
• Negotiate with media owners, publishers, and vendors to maximize campaign efficiency and ROI.
• Monitor campaign performance, analyze results, and recommend strategic optimizations.
• Present media strategies, campaign reports, and post-campaign analyses to clients.
• Collaborate with Creative, Account Management, Strategy, and Performance Marketing teams.
• Support new business pitches with creative media recommendations.
• Stay updated on industry trends, emerging media platforms, and consumer behaviour.
• Mentor junior team members and ensure timely campaign execution.
Requirements
• 5–8 years of experience in Media Planning within an Advertising or Media Agency.
• Strong expertise in Offline Media Planning (TV, Print, Radio, OOH, Cinema, and Activations).
• Good understanding of Digital Paid Media (Google Ads, Meta Ads, YouTube, Display, Programmatic, LinkedIn Ads
📌 Senior Media Planner (Gurugram)
🏢 Lyxel&Flamingo (L&F)
📍 Gurugram