Role & responsibilities

Partner with Sales teams to understand market priorities, ICPs, target industries, campaigns, and business objectives.

Research and qualify high-potential accounts using AI, market intelligence, business data, and relevant buying signals.

Identify, map, and validate decision-makers to create accurate and actionable prospect pipelines.

Use AI and automation to scale account research, enrichment, qualification, and personalization while maintaining quality.

Create relevant messaging based on the prospects company, role, industry, business context, and available signals.

Execute structured, multi-touch outreach across email, LinkedIn, and cold calling, with thoughtful follow-ups.

Engage prospects to understand their needs, priorities, challenges, and potential fit with Taboola.

Qualify prospects against agreed business criteria and convert meaningful engagement into qualified meetings and opportunities.

Provide Sales with clear account research, prospect context, and qualification insights to support effective handoffs.

Maintain accurate prospect, outreach, and chance data across HubSpot/Salesforce.





Track engagement, qualification, opportunities, pipeline contribution, and campaign performance to identify what drives results.

Share market insights and continuously improve targeting, messaging, workflows, and outbound strategies.

Identify opportunities to use AI, automation, and new tools to reduce manual work and scale successful outbound approaches across markets.

Preferred candidate profile

2+ years of experience in B2B outbound sales, SDR/BDR, business development, lead generation, or a similar prospecting-focused role.

Hands-on experience with B2B prospecting and outbound outreach across email, LinkedIn, and cold calling.

Practical experience using AI for prospect research, qualification, personalization, outreach, or sales productivity.

Experience researching ICPs, evaluating account fit, identifying decision-makers, and using business signals to prioritize prospects.

Familiarity with CRM, sales engagement, prospecting, and data-enrichment platforms.

📌 Sales Support Associate (Gurugram)
🏢 Taboola
📍 Gurugram