V1 Drive is a young ecommerce company selling automotive aftermarket parts for the passenger car segment across India. We sell on Amazon and Flipkart today, our own website and app launch shortly, and we carry around 30,000 SKUs, with only part of the range live online so far.
This role owns how our products appear and perform on Amazon and Flipkart: listings, search content, advertising, deals and listing health. Product and fitment data come from our catalogue team. This role turns that data into listings that rank, convert and stay live, and runs the advertising that brings customers to them.
LISTINGS
- Create and update listings on Amazon and Flipkart through flat files and bulk uploads, using product data from the catalogue team
- Write titles, bullet points, descriptions and A+ content that read well and rank well
- Prepare images to each channel's specification, and maintain EAN or GTIN discipline
- Set up variations and category placement correctly
- Clean up old and invalid listings on a long-running Amazon account
- Build our Flipkart catalogue from the ground up
LISTING HEALTH AND SEARCH
- Monitor and fix suppressed listings, missing attributes, buy box issues and account health flags
- Research keywords and maintain backend search terms
- Track traffic, conversion and ranking, and act on what they show
ADVERTISING
- Run Amazon and Flipkart advertising, including Sponsored Products and Sponsored Brands
- Build campaign structures, research keywords, and manage bids and budgets within limits set by the business
- Track ACOS and ROAS, cut spend that does not return, and scale what does
- Report ad spend and results weekly
WORKING WITH OTHER TEAMS
- Work with the catalogue team on product data, and report data or fitment errors back to them for correction
- Flag rapid movers, stock outs and slow sellers to operations