Responsibilities
Maintain and update the CRM with accurate client, prospect and contact details.
Track enquiries, leads, client interactions and follow-ups, ensuring timely assignment to the relevant team.
Organise and segment the database by industry, location, service requirement and engagement status.
Plan and execute email marketing campaigns, newsletters and targeted outreach.
services.
Coordinate with the business development team to track lead progress and maintain an updated sales pipeline.
Prepare marketing content for LinkedIn, company presentations, brochures and other promotional materials.
Research prospective clients and identify relevant companies and decision-makers across target sectors.
Monitor campaign performance,
lead conversion and CRM data quality, and prepare periodic reports.
Assist with webinars, industry events and other marketing activities, including follow-up with participants.
Maintain CRM workflows, reminders and dashboards, and support automation of routine activities.
Coordinate with internal teams to keep service information and marketing communications accurate.
Handle client data responsibly and follow company confidentiality and data access procedures.
Knowledge of the power, renewable energy or sustainability sector will be preferred.