earch Engine Optimization (SEO): Optimizing website content and structure to rank higher in organic (unpaid) search results on platforms like Google.
Search Engine Marketing (SEM / PPC): Using paid advertisements (such as Google Ads) to appear at the top of search engine results pages and paying per click.
Social Media Marketing: Creating and sharing content or running paid ads on platforms like Instagram, Facebook, and LinkedIn to engage communities.
Content Marketing: Publishing valuable, relevant contentsuch as blog posts, videos, or infographicsto attract and retain a defined audience.
Email Marketing: Sending targeted, personalized emails to nurture leads and convert subscribers into customers. [1]
Affiliate Marketing: Partnering with third parties or influencers who promote a product and earn a commission on resulting sales. [1, 2]
Mobile Marketing: Reaching audiences through mobile apps, SMS text messages, and mobile-optimized web experiences

📌 Digital Marketing Manager, Digital Marketing Executive, Bengaluru
🏢 Vaps Technosoft
📍 Bengaluru