Key Responsibilities
Understand the product and its services defined for various stakeholders.
Take complete responsibility for various promotion campaigns, both online (social and print).
Strategise campaigns on various platforms
Monitor the performance of the campaigns, social awareness, and their impact.
Review, monitor, and take necessary measures for performance and targeting of the right audience
Assist with concepts, infographics, content, and emails that could be shared on various platforms accordingly.
Coordinate with various other departments for assistance with research, graphics, etc.
Plan and execute all web, SEO/SEM, marketing database, email, social media, and display advertising campaigns
Design, build, and maintain our social media presence
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimise spend and performance based on the insights
Brainstorm recent and creative growth strategies
Plan, execute, and measure experiments and conversion tests




Collaborate with internal teams to create landing pages and optimise user experience
Utilise solid analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
Instrument conversion points and optimise user funnels
Collaborate with agencies and other vendor partners
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Desired Candidate Profile:
Preferably should have a certification course in social media/internet marketing/MBA or postgraduate in any discipline with 3 - 4 years of experience in internet marketing/social media management
Good communication & presentation skills
Experience with Google AdWords / Analytics / PPC / ORM / SMO SEO and other related tools
Experience in proofreading/editing content
Can manage PR campaigns on social media/news channels, etc., towards brand building
Has experience in website analysis, improvement, etc.

Location - Okhla Phase 3 Current Delhi

Salary- upto 50000/- per month

📌 Digital Marketing Manager New Delhi
🏢 Innovative Project Management Services Pvt.Ltd.
📍 New Delhi