We are looking for a senior sales leader to lead and scale the Pan-India business across CSD, CPC, Navy and APO channels. The role will be responsible for driving sales growth, expanding distribution, securing product listings, strengthening institutional relationships and delivering sustainable business development across defence and allied channels.
Key Responsibilities
Own annual, quarterly and monthly sales targets across CSD, CPC, Navy and APO.
Drive primary, secondary and tertiary sales.
Prepare national and regional business plans.
Expand distribution and identify growth opportunities.
Drive new product/SKU listings and approvals.
Manage key accounts and channel stakeholders.
Monitor depot and canteen performance.
Develop Navy and APO business prospects.
Lead field force and distributor network.
Plan and execute channel-specific schemes and activations.
Track market intelligence and competitor activity.
Ensure stock availability, commercial discipline and receivables control.
Conduct regular performance reviews.
Implement SOPs for execution and reporting.
Build, train and motivate a high-performance team.
Provide MIS and business insights to management.
Key Performance Indicators
Sales target achievement
Primary / Secondary / Tertiary growth
CSD / CPC / Navy / APO business growth
Recent listings & approvals
Active customer / canteen coverage
Numeric & weighted distribution
Distributor productivity & ROI
Current account conversion
Sales force productivity
Stock availability
Outstanding / collection control
Scheme effectiveness
📌 National Head Csd Cpc Navy Apo Madhu Jayanti International Pvt Lt Delhi
🏢 Madhu Jayanti International
📍 Delhi
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