A pharmaceutical marketing executive plans and executes promotional campaigns, analyzes market trends, and builds relationships with healthcare specialists to drive brand awareness and product sales.
Key Responsibilities
Campaign & Brand Execution: Support marketing managers in developing and implementing brand communication plans and promotional activities within budget.
Content & Material Management: Create and monitor promotional literature, digital assets, and medical communications targeting healthcare providers (HCPs).
Market Research: Gather field insights, analyze competitor activities, and evaluate market trends to identify business opportunities.
Cross-Functional Coordination: Work closely with sales, medical affairs, regulatory, compliance, and legal teams to ensure all promotional materials adhere to industry standards.
Event & Field Support: Assist in organizing medical conferences, product launches, and stakeholder meetings.
📌 Marketing Executive Chennai
🏢 Uniscans and Labs
📍 Chennai
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