Job Title: Cold Email Lead Generation ExecutiveJob Description

We are looking for a detail-oriented Cold Email Lead Generation Executive who can build accurate prospect databases, identify decision-makers, and generate qualified business opportunities through targeted cold email campaigns.

The role covers the complete cold email process, from data extraction and email verification to campaign execution, deliverability monitoring, and lead qualification. The objective is to reach the right prospects with relevant, personalised emails and generate genuine business conversations.

What You’ll Do

1. Prospect Data Extraction & List Building

- Extract business data from Google Maps, online directories, company websites, LinkedIn, and other publicly available sources.
- Build targeted prospect lists based on industry, location, business type, company size, and service requirements.
- Identify decision-makers such as founders, business owners, directors, CEOs, and marketing heads.
- Use data enrichment and AI tools to complete missing company and contact information.
- Maintain organised, segmented, and up-to-date prospect databases.

2. Email Finding & Verification

- Find relevant business email addresses using email-finding and contact-enrichment tools.
- Verify email addresses before adding them to campaigns.
- Remove duplicate, invalid, outdated, and irrelevant contacts from databases.
- Segment prospect lists by industry, location, role, and potential service requirements.
- Maintain clean data to reduce bounce rates and improve campaign performance.

3. Cold Email Infrastructure & Deliverability

- Assist with setting up and managing sending domains, email inboxes, and campaign infrastructure.
- Understand and monitor email authentication protocols, including SPF, DKIM, and DMARC.
- Manage sending practices and inbox readiness to protect sender reputation.
- Monitor deliverability indicators, bounce rates, spam complaints, and inbox placement where measurable.
- Identify and resolve campaign delivery issues while following responsible sending practices.

4. Cold Email Campaign Management

- Set up and execute targeted cold email campaigns using tools such as Instantly, Smartlead, or lemlist.
- Write and personalise email copy based on the prospect’s industry, role, business needs, and potential challenges.




- Create segmented campaigns with relevant messaging and clear calls to action.
- Configure automated follow-up sequences with appropriate spacing and frequency.
- Use AI tools to support prospect research, personalisation, copywriting, and workflow automation.
- Ensure campaigns are relevant, professional, and compliant with applicable email and privacy requirements.

5. Campaign Monitoring & Optimisation

- Monitor email delivery, bounce rates, spam complaints, replies, positive responses, and qualified opportunities.
- Test subject lines, email copy, calls to action, audience segments, and targeting strategies.
- Identify underperforming campaigns and implement improvements.
- Investigate deliverability issues and take corrective action promptly.
- Focus on meaningful engagement and qualified business conversations rather than email volume alone.

6. Lead Qualification & Sales Coordination

- Identify positive replies and prospects showing genuine interest in the company’s services.
- Review responses to understand business needs, requirements, and potential fit.
- Pass qualified leads to the sales team with relevant prospect details and conversation history.
- Maintain accurate lead status, follow-up records, and campaign data in the CRM or tracking sheet.
- Coordinate with the sales team to understand lead quality and improve future targeting.

7. Database Management & Compliance

- Maintain clean, organised, deduplicated, and properly segmented contact databases.
- Manage unsubscribe requests and suppression lists to prevent further outreach to opted-out contacts.
- Follow applicable email marketing, privacy, and data protection requirements.
- Use prospect data responsibly and respect platform restrictions and recipient preferences.

Tools & Platforms





Google Maps · Apollo.io · LinkedIn Sales Navigator · Clay · Hunter · Snov.io · RocketReach · Lusha · Email Verification Tools · Instantly · Smartlead · lemlist · Google Workspace · Microsoft 365 · CRM Software · Excel · Google Sheets · AI Tools · Automation Tools

Experience

Freshers and experienced candidates can apply. Prior experience in cold email outreach, lead generation, data extraction, email verification, prospect research, campaign management, or email deliverability is preferred. Candidates with hands-on experience using prospecting and cold email automation tools will have an advantage.

Who Can Apply

- Freshers interested in B2B lead generation, email outreach, and digital marketing.
- Experienced candidates with cold email, sales development, prospect research, or campaign management experience.
- Candidates comfortable researching businesses and building accurate prospect databases.
- Individuals with strong attention to detail and the ability to manage large datasets.
- Applicants who can write transparent, professional emails and understand basic personalisation principles.
- Candidates willing to learn email infrastructure, deliverability, automation, and campaign optimisation.

Skills

Cold Email Lead Generation · B2B Prospecting · Data Extraction · Prospect List Building · Decision-Maker Research · Email Finding · Email Verification · Data Enrichment · Database Management · List Segmentation · Cold Email Campaigns · Email Personalisation · Email Copywriting · Automated Follow-Ups · Email Deliverability · SPF · DKIM · DMARC · Bounce Rate Monitoring · Sender Reputation Management · Campaign Optimisation · A/B Testing · Lead Qualification · CRM Management · Excel · Google Sheets · AI Tools · Marketing Automation · Email Compliance · Attention to Detail · Data Accuracy · Analytical Thinking

Role Objective

Success is measured by the accuracy of verified prospect data, healthy email deliverability, positive replies, and qualified leads generated—not simply by the number of emails sent.

Pay: ₹15,000.00 - ₹30,000.00 per month

Benefits:

- Cell phone reimbursement
- Health insurance
- Internet reimbursement
- Provident Fund

Ability to commute/relocate:

- Ghaziabad, Uttar Pradesh: Reliably commute or planning to relocate before starting work (Required)

Work Location: In person

📌 Cold Email Lead Generation Executive (Ghaziabad)
🏢 Digital Marketing Doctor
📍 Ghaziabad