Indeed Job Title

Cold Email Lead Generation Executive

Job Description

We are looking for a detail-oriented and technically capable Cold Email Lead Generation Executive to build targeted prospect databases and generate qualified business opportunities through effective cold email campaigns.

This role combines B2B research, contact data enrichment, email verification, campaign execution, and deliverability management. You will be responsible for identifying the right decision-makers, maintaining accurate prospect lists, ensuring emails reach the inbox, and converting outreach into meaningful sales conversations.

Success is measured by data quality, email deliverability, positive replies, and qualified leads—not simply the number of emails sent.

Key Responsibilities

1. Prospect Research & Data Extraction

- Extract relevant business data from Google Maps, business directories, company websites, LinkedIn, and other publicly available sources.
- Build targeted prospect lists based on industry, location, business type, company size, and service requirements.
- Identify key decision-makers, including Founders, Owners, Directors, CEOs, and Marketing Heads.
- Find and enrich business contact details using email-finding platforms, data enrichment tools, and AI-powered solutions.
- Research companies to ensure prospects match our ideal customer profile before adding them to campaigns.

2. Email Finding, Verification & Database Management

- Find professional business email addresses using reliable email discovery and enrichment tools.
- Verify email addresses before campaign launch to reduce invalid contacts and bounce rates.
- Clean, deduplicate, segment, and maintain prospect databases for accurate targeting.
- Organize contact lists by industry, role, location, campaign, and other relevant criteria.
- Maintain updated records and document data sources, verification status, and campaign history.

3. Cold Email Campaign Setup & Execution

- Set up and manage sending domains, email inboxes, and campaign infrastructure.
- Configure and monitor email authentication protocols, including SPF, DKIM, and DMARC.




- Manage inbox warm-up and sending practices to support healthy sender reputation.
- Create and execute personalized, segmented cold email campaigns with relevant follow-up sequences.
- Use AI writing and automation tools to improve research, personalization, and campaign efficiency.
- Ensure email copy is professional, relevant, concise, and aligned with the target audience.

4. Email Deliverability & Performance Optimization

- Monitor bounce rates, spam complaints, inbox placement, reply rates, and sender reputation.
- Investigate deliverability issues and take corrective action when performance declines.
- Test subject lines, email copy, calls to action, follow-up timing, and audience segments.
- Analyze campaign performance and continuously improve targeting, messaging, and sending practices.
- Follow responsible sending practices to protect domains and maintain long-term email deliverability.

5. Lead Qualification & Reporting

- Monitor incoming replies and identify prospects showing genuine interest in our services.
- Qualify positive responses based on business fit, service requirements, and potential prospect.
- Pass qualified leads and relevant conversation context to the sales team.
- Maintain accurate campaign records and report on verified prospects, deliverability, positive replies, and qualified leads.
- Recommend improvements based on campaign data and observed prospect behavior.

6. Compliance & Data Hygiene

- Maintain unsubscribe, opt-out, and suppression lists to prevent further outreach to excluded contacts.
- Follow applicable email marketing, data protection, and privacy requirements.
- Use prospect data responsibly and ensure outreach lists are relevant to the intended business purpose.
- Regularly audit databases and campaign processes to maintain data quality and compliance.

Experience





- Experience in cold email outreach, B2B lead generation, prospect research, email marketing, or sales development is preferred.
- Freshers with strong research skills, attention to detail, and a willingness to learn email tools and deliverability practices may also apply.
- Practical knowledge of email verification, campaign automation, or email authentication protocols will be an advantage.

Who Can Apply

- Candidates who enjoy researching companies and identifying relevant decision-makers.
- Individuals comfortable working with spreadsheets, databases, email platforms, and automation tools.
- People who understand that accurate targeting and inbox placement matter more than sending emails in bulk.
- Candidates who can troubleshoot campaign issues and use performance data to improve results.
- Applicants who can balance lead generation goals with responsible outreach and compliance.

Tools & Platforms

Google Maps, Apollo.io, LinkedIn Sales Navigator, Clay, Hunter, Snov.io, RocketReach, Lusha, email verification tools, Instantly, Smartlead, lemlist, Google Workspace, Microsoft 365, CRM systems, Excel, Google Sheets, AI writing tools, and automation platforms.

Must Have

- Strong online research, data extraction, and prospect-list-building skills.
- Attention to detail when finding, verifying, cleaning, and organizing contact data.
- Understanding of B2B cold email campaigns, personalization, and follow-up sequences.
- Familiarity with email deliverability concepts, including bounce management and sender reputation.
- Ability to monitor campaign metrics, identify problems, and make data-driven improvements.
- Responsible handling of prospect data, opt-outs, and suppression lists.
- A results-oriented mindset focused on verified prospects, positive replies, and qualified leads—not email volume alone.

Pay: ₹15,000.00 - ₹30,000.00 per month

Benefits:

- Cell phone reimbursement
- Health insurance
- Provident Fund

Ability to commute/relocate:

- Ghaziabad, Uttar Pradesh: Reliably commute or planning to relocate before starting work (Required)

Work Location: In person

📌 Cold Email Lead Generation Executive (Ghaziabad)
🏢 Digital Marketing Doctor
📍 Ghaziabad