About Pravi

At Pravi, we don’t just solve problems, we architect transformations. We partner with businesses, governments, and global institutions to design bold strategies, drive systemic change, and deliver measurable impact.

The world is evolving at an unprecedented pace, demanding agility, innovation, and precision. Pravi exists to bridge vision with execution - helping organisations move from strategy to reality.

Our expertise spans strategy consulting, communications, marketing, governance consulting, digital transformation and data-led decision-making, ensuring that our partners are not just future-ready but future-defining.

Required Skillset

- Digital media native who understands how to effectively communicate on traditional as well as new-age media platforms.
- Good command over copywriting and script development, with the ability to write sharp and engaging content across formats.
- A strong understanding of visual storytelling, composition, typography, visual hierarchy and aesthetics.
- Strong aesthetic sensibilities and range, along with the ability to apply the same as per the needs of the brief.
- A demonstrated ability to synthesize complex concepts, formulate a clear point of view, and write concise and compelling narratives.
- Strong understanding of digital media platforms, social media formats, audience behaviour and content distribution.
- Ability to develop platform-specific content strategies and adapt narratives across different media formats.
- Working knowledge of video conceptualisation, scripting, storyboarding, shooting and basic editing.
- Strong research and synthesis skills,



with the ability to quickly understand and communicate complex subjects.
- Strong project management skills and experience, including managing internal stakeholders and external agencies, and multiple campaigns and projects at once.
- Must be comfortable in a fast-paced, deadline-driven environment and able to manage priorities well.
- Willingness to roll up one's sleeves and get work done, even when it is outside the scope of the job.
- An agile, adaptable individual with a can-do approach to managing ambiguity and a highly iterative creative process.
- Familiarity with generative AI tools for text, image, video, audio and creative production.
- Interest in Indian politics, governance, history, public policy and current affairs.
- Excellent written and spoken Gujarati, Hindi and English.
- Excellent academic records.

Desired Work Experience

- 2+ years of relevant work experience managing strategic communication, social media profile management, digital media, communications, advertising, content, creative strategy or a related field.
- Experience in developing concepts, copy, scripts and creative narratives for campaigns, videos, social media and other content formats.
- Hands-on experience in coordinating graphics and video production and working with designers, editors, production teams and external creative agencies.
- Experience in managing multiple creative projects simultaneously, from brief development and ideation through execution and delivery.
- Experience in working in a fast-paced environment with tight timelines, evolving briefs and multiple priorities.

Pay: ₹35,000.00 - ₹40,000.00 per month

Work Location: In person

📌 Digital Content Strategist (Gandhinagar)
🏢 Pravi
📍 Gandhinagar