The job: Make the creator economy impossible to ignore.
Most social media accounts post content.

We want to build an account people actually want to follow.

The creator economy is full of interesting people, absurd incentives, questionable advice, overnight success stories and people who call themselves thought leaders after 3 LinkedIn posts.

Someone should probably document all of this.

That's where you come in.

At HashFame, we're building a professional network for creators. We want to build a solid media presence around the people, culture and contradictions of the creator economy.

You'll be the face of our Instagram account. You'll find the stories, write the scripts, get in front of the camera, shoot, edit and publish. You'll figure out what works, what doesn't, and why.

You won't be handing briefs to five different people and calling yourself a content strategist.

You'll be the entire content team. At least to begin with.

What you'll actually do

1. Have an unhealthy curiosity about the internet




Know what's happening in the creator economy before it becomes a marketing trend deck.

Understand creator culture, internet humour, emerging formats, memes, audience behaviour and the difference between something that's genuinely funny and something a brand's social media manager thinks is funny.

Observe people. Notice contradictions. Find the story hiding inside an ordinary conversation.
You should be able to look at something everyone else takes for granted and ask, "Wait, isn't that a little ridiculous?"

2. Turn observations into content
Come up with ideas worth watching.

Write sharp scripts. Find the hook. Cut the fluff. Build a punchline without announcing that a punchline is coming.

Develop recurring formats, characters, series and original IP around creators and their lives.
Some content should make people laugh. Some should make them think. The best pieces will do both.

We're not looking for someone who can put a trending audio over a stock vide

📌 Social Media Creator (Bengaluru)
🏢 HashFame
📍 Bengaluru