About Modcon BuildersModcon Builders Private Limited is a real estate development company focused on creating thoughtfully designed residential and commercial spaces. We aim to deliver quality developments while creating long-term value for our customers.
We are looking for a results-driven Performance Marketing Specialist who can manage advertising budgets, generate high-quality leads, and improve marketing performance across our real estate projects.
Key Responsibilities• Plan, execute, and optimise paid advertising campaigns across Meta Ads Manager, Google Search Ads, and YouTube Ads.
• Manage advertising budgets efficiently to achieve lead-generation and conversion targets.
• Develop audience targeting, retargeting, and remarketing strategies to reach potential property buyers.
• Focus on generating genuine, qualified leads that match project pricing, location, and target customer profiles.
• Integrate and manage lead tracking through Sell.Do CRM and ensure campaign data is tracked accurately.




• Monitor lead quality daily in coordination with the sales team and optimise campaigns based on feedback and conversion data.
• Track the complete lead journey, from initial enquiry to qualified lead, site visit, and booking.
• Monitor key performance metrics, including cost per lead, cost per qualified lead, site-visit conversion rate, and booking conversion rate.
• Optimise landing pages, lead forms, ad creatives, and campaign messaging to improve lead quality and conversion rates.
• Analyse campaign performance and prepare regular reports on advertising expenditure, lead quality, conversions, and return on ad spend.
• Identify and reduce irrelevant enquiries, low-quality leads, and leads from locations outside the intended target market.
• Collaborate with the content and creative teams to develop effective advertising campaigns.

Required Skills and Qualifications• Minimum 3 years of hands-on experience in performance marketing and paid advertising.
• Solid practical

📌 Performance Marketing Specialist (Hyderabad)
🏢 Modcon Builders
📍 Hyderabad