Role Overview

HeyEV is looking for a proactive, execution-oriented Offline Marketing Executive to drive ground-level marketing initiatives and customer acquisition across its network of centres.
The role will focus on planning and executing offline campaigns, local brand visibility, customer outreach, dealer partnerships, and lead generation. The candidate will primarily work from HQ, with periodic visits to HeyEV centres and local markets to execute campaigns and ensure effective implementation.

Key ResponsibilitiesA. Offline Marketing Campaigns
• Plan and execute offline marketing campaigns to generate customer enquiries for HeyEV's EV financing and battery leasing solutions.
• Coordinate the production and distribution of pamphlets, banners, standees, posters, signboards, and other marketing collateral.
• Organise local activations, driver meetings, promotional camps, roadshows, and awareness programmes.
• Identify suitable locations for campaigns, including e-rickshaw markets, driver hubs, dealer clusters, and charging points.




• Ensure consistent branding and marketing visibility across HeyEV centres.

B. Local Partnerships & Outreach
• Build referral partnerships with e-rickshaw dealers, mechanics, driver associations, parking operators, and other relevant local businesses.
• Develop and execute referral campaigns to generate qualified customer leads.
• Coordinate with centre managers and sales teams to support local customer acquisition.
• Explore cost-effective offline channels to increase brand awareness and customer conversions.

C. Centre-Level Marketing Execution
• Periodically visit HeyEV centres to assess marketing requirements and ensure campaign implementation.
• Coordinate with centre managers to execute city-specific marketing activities.
• Ensure marketing materials are available, installed, and used effectively.
• Follow up on campaign execution and resolve coordination issues.

D. Vendor & Budget Management
• Coordinate with printers, local adv

📌 Marketing Executive (New Delhi)
🏢 HeyEV!
📍 New Delhi