We're Hiring: Performance Marketing & Ads Manager

Company Description Reeba.Life, part of Rebalance Life, is a Critical Wellness platform focused on shifting healthcare from reactive treatment to proactive, evidence-led prevention. The company operates at the intersection of medicine and wellness, using nature-backed science, clinically aligned protocols, and structured systems to support long-term health. Reeba.Life develops an integrated ecosystem that combines clinically guided formulations, doctor-led education, and community-driven engagement to address metabolic and cellular health early.

Founded in India, the organization is dedicated to creating scalable preventive health solutions for up-to-date living. Team members gain exposure to clinical wellness, metabolic health, longevity science, and the broader vision of building a new standard in preventive healthcare.

Company: Reeba

Location: Remote.

Employment: Full-time or contract, depending on experience and engagement structure

Experience: 2–5 years of hands-on digital performance marketing experience.

The Role

We are looking for a commercially minded Performance Marketing Manager who understands that successful advertising isn't just about impressions, clicks or ROAS.

It's about acquiring customers efficiently, generating incremental revenue and building profitable, sustainable growth.

You will manage paid acquisition across key digital channels and help translate advertising investment into measurable business outcomes.

Key Responsibilities

- Plan, launch and optimise Amazon Ads, Flipkart Ads and other marketplace advertising campaigns.
- Manage Meta Ads and Google Ads for awareness, customer acquisition, conversion and remarketing.
- Evaluate emerging channels such as native advertising, Taboola and other relevant performance platforms.
- Coordinate print and offline advertising experiments where commercially justified.
- Track CAC,



ACoS, TACoS, ROAS, conversion rates and contribution margins.
- Build testing plans for targeting, creative formats, messaging, audience segments and landing pages.
- Collaborate with the Creative Designer and Content Creator on performance-oriented advertising creatives.
- Develop retargeting, customer retention and repeat-purchase campaign strategies.
- Ensure proper conversion tracking, attribution and reporting.
- Maintain budget discipline and recommend allocation based on measurable performance.
- Work within approved advertising policies and product-claim guidelines.

Required Skills
- Demonstrated experience running and optimising campaigns using actual advertising budgets.
- Strong understanding of marketplace advertising, Meta Ads Manager and Google Ads.
- Ability to analyse attribution limitations and use business economics alongside platform metrics.
- Experience with Google Analytics, tracking pixels, conversion events and campaign reporting.
- Strong analytical ability and familiarity with Excel or Looker Studio.
- Experience with D2C, FMCG, wellness, nutrition or food brands is advantageous.

What Success Looks Like in the First 90 Days
- Complete an audit of existing campaigns, conversion tracking and unit economics.
- Establish SKU-level and channel-level performance dashboards.
- Implement structured creative and audience testing.
- Identify campaigns worth scaling and those that should be paused.
- Improve acquisition efficiency while protecting agreed contribution-margin thresholds.
- Build a measurable retargeting and repeat-purchase framework.

Who Will Thrive Here? Someone who is as comfortable discussing margins, customer lifetime value and cash efficiency as they are discussing ad formats and campaign optimisation.
- To Apply: Send your CV, anonymised examples of accounts managed, monthly budgets handled, performance results and expected compensation to [email protected]

📌 Performance Marketing & Ads Executive (India)
🏢 Reeba.Life
📍 India