For 16+ years, we’ve built technology, films and digital growth for names like Maruti Suzuki, DRDO, the Indian Air Force, PhysicsWallah, Relaxo and the United Nations. We’re direct vendors to institutions that don’t forgive mistakes.
Now we’re building a machine that brings the right clients to us, and we need the person who builds the engine.
If you love researching a company until you know exactly why they should talk to us, writing a message so relevant the reader replies, and watching a calendar fill up because of your work, read on.
What you’ll own
Your mission: qualified meetings with the right decision makers, every single week.
1. Build target lists of brands showing growth signals (new outlets, funding, hiring, launches) across hospitality, real estate, D2C, automobile, medical, NBFC, EdTech and government.
2. Map decision makers (founder, marketing head, IT head, procurement) in every priority account.
3. Run audit-led outreach. Use our in-house six-part website audit (UI/UX, SEO, technology, speed, security, social, plus DPDP compliance), add one sharp human insight, and start conversations that matter.
4. Run multi-channel sequences across email, LinkedIn, calls and WhatsApp (permission-based), using our automation dashboard.
5. Reactivate our warm database of past enquiries and clients with value-first campaigns.
6. Power our event strategy: source exhibitor lists, pre-book meetings, and follow up within 48 hours.
7. Hand over beautifully. Every booked meeting goes to Sales or BD with a clear brief: who, why now, what we know.
8. Report honestly: weekly numbers, what’s working, what to kill, what to test next.
What success looks like
We measure meetings, not activity.
- Qualified meetings booked and held (your headline number)
- Reply rate and booking rate by channel
- Healthy sending domains and low bounce rates
- Cost per qualified meeting
- Clean, complete CRM records
You’ll thrive here if you
- Are curious: you research before you reach out.
- Write clearly and warmly,
with no spammy templates and no jargon walls.
- Are persistent without being pushy, and treat every no as a “not yet”.
- Are comfortable calling senior people and starting real conversations.
- Think in numbers: you test, measure and improve.
- Respect data, consent and compliance, and understand that premium brands are built on trust.
- Take ownership: no one needs to chase you for updates.
Tools you’ll likely use
CRM and automation dashboard, LinkedIn Sales Navigator, Apollo or similar data platforms, email sequencing tools, WhatsApp Business API, Google Maps data for prospecting. If you know a similar tool, we’ll teach you ours.
Good to have (not mandatory)
- Experience selling or prospecting for an IT, digital or creative agency
- Familiarity with B2B outbound, ABM or events
- Knowledge of email deliverability basics
- Exposure to government, enterprise or institutional buyers
- Basic understanding of websites, SEO and digital marketing
What we offer
- A fixed salary plus a meaningful incentive on qualified meetings held [details shared at interview]
- Premium tools and data, all company-paid
- A proven brand with a portfolio that opens doors
- Close work with sales, creative, content and PR teams
- A transparent growth path toward Business Development or Head of Growth
- Direct access to leadership and the freedom to test new ideas
How to apply
Send your resume to
[email protected] with the subject line LGS: [Your Name], plus a short mini-task (about 60 minutes):
1. Pick three brands in one of our target verticals that look like they are expanding.
2. For each, tell us why now and who you would contact.
3. Write one personalised first message to one of them (under 100 words).
We value the thinking, not the polish.
Our hiring process
Mini-task review
15-minute intro call
Final conversation with leadership
Offer in a week or less
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Milleniance Softnet is an equal-opportunity employer. We hire for curiosity, clarity and character.
📌 Lead Generation Specialist (Delhi)
🏢 Milleniance Softnet
📍 Delhi