We are looking for a Digital Marketing Assistant Manager to oversee team performance, monitor SEO and advertising campaigns, evaluate lead quality, maintain quality standards, and ensure monthly and quarterly marketing goals are achieved. The role focuses on team coordination, campaign audits, lead quality analysis, KPI monitoring, reporting, and workflow management.

Experience Required

- 5–7 years of overall digital marketing experience.
- Minimum 3 years in team management, campaign monitoring, performance auditing, and KPI management.
- Hands-on knowledge of SEO, Google Ads, Meta Ads, lead generation, and digital marketing analytics.

Key Responsibilities1. Team Management & • KPIs

- Allocate tasks, maintain daily schedules, and monitor team productivity.
- Set monthly and quarterly goals and KPIs for team members.
- Review deliverables, track deadlines, and ensure accountability.
- Identify performance gaps and coordinate corrective actions.

2. SEO Monitoring & • Auditing
- Monitor SEO campaigns, keyword rankings, organic traffic, and website health.
- Audit technical SEO, on-page optimization, content quality, and local SEO activities.
- Track SEO performance, organic lead generation, and progress against targets.
- Ensure SEO recommendations are implemented and results are measured.

3.

Advertising Campaign

Monitoring
- Monitor Google Ads, Meta Ads, and other paid advertising campaigns.
- Audit campaign setup, targeting, budgets, creatives, landing pages, and conversion tracking.
- Review CPL, CPA, conversion rates, ROAS, and lead quality.
- Identify performance issues and coordinate corrective actions with campaign executives.
- Ensure advertising budgets are utilized effectively to achieve campaign objectives.

4. Lead Quality & • Sales Goals




- Monitor lead generation, lead quality, and qualified leads across marketing channels.
- Coordinate with sales and business development teams to track lead-to-sales conversions.
- Monitor monthly and quarterly sales targets, revenue generated, and marketing contribution to sales.
- Improve lead quality and conversion rates through campaign and targeting optimisation.

5. Content & • Project Shoot Coordination
- Monitor social media calendars, content quality, and publishing schedules.
- Coordinate project shoots, product videos, testimonials, and promotional content.
- Track production timelines, approvals, and final deliverables.
- Ensure content aligns with campaign objectives, brand guidelines, and marketing goals.

6.

Daily

Scheduling &

• Workflow
- Maintain daily work schedules and ensure regular task updates.
- Track pending activities, campaign timelines, and project deadlines.
- Coordinate with SEO, content, design, video editing, and development teams.
- Ensure tasks are completed on time and according to defined quality standards.

7. Reporting & • Management Updates
- Submit daily updates and weekly, monthly, and quarterly performance reports.
- Report SEO results, advertising performance, lead quality, team KPIs, and goal achievement to the Digital Marketing Manager.
- Track actual performance against targets and highlight deviations.




- Identify budget concerns, missed targets, and opportunities for improvement.
- Provide actionable recommendations based on campaign data and performance trends.

Required Skills & • Qualifications
- Solid understanding of SEO, Google Ads, Meta Ads, lead generation, and campaign performance monitoring.
- Familiarity with Google Analytics, Google Search Console, Google Tag Manager, and WordPress.
- Knowledge of campaign audits, KPI tracking, lead quality analysis, and performance reporting.
- Understanding of conversion tracking, CRM systems, and lead source attribution.
- Excellent team coordination, analytical, communication, and time-management skills.
- Ability to manage multiple projects, prioritize tasks, and ensure timely delivery.
- Google Ads and Analytics certifications preferred.

Key Performance Indicators (KPIs)
- Achievement of monthly and quarterly team goals.
- Sales revenue, marketing-generated sales, and contribution to business growth.
- SEO performance, organic traffic growth, and organic lead generation.
- Advertising performance against approved budgets, CPL, CPA, and ROAS targets.
- Number and percentage of qualified leads generated.
- Cost per qualified lead and lead-to-conversion rate.
- Lead quality feedback and reduction in invalid or irrelevant leads.
- Team productivity, task completion, and adherence to deadlines.
- Campaign audit quality, conversion tracking accuracy, and reporting accuracy.
- Timely delivery of content, campaigns, and project shoots.

Application DetailsEmail: [email protected] Walk-in Interview Address:

8-2-293/82/A/89/B, 2nd Floor, Road No. 09,

Jubilee Hills, Lane Adjacent to TV5,

Hyderabad, Telangana – 500033.

📌 Digital Marketing Assistant Manager (Hyderabad)
🏢 Hydromo
📍 Hyderabad