17 Oct
|
Design Brewery
|
Bengaluru
17 Oct
Design Brewery
Bengaluru
We are seeking a creative and concept-driven Brand Designer to join our team. The ideal candidate will have a robust understanding of branding, visual identity, and design storytelling. You will be responsible for translating brand strategy and business objectives into distinctive visual identities that communicate a brand's personality,
positioning, and values.
This role is focused specifically on branding, from conceptualisation and identity development to creating cohesive visual systems and brand guidelines.
Key Responsibilities:
Brand Strategy & Conceptualisation:
- Understand brand positioning, target audiences, market research, and competitor landscapes to develop relevant creative directions.
- Conceptualise distinctive brand identities rooted in research, storytelling, and strategic thinking.
- Develop mood boards, visual territories, and creative concepts that communicate the brand's core idea.
Visual Identity Design
- Design logos, typography systems, colour palettes, graphic elements, and supporting visual assets.• Develop cohesive and scalable visual identity systems that ensure brand recognition and differentiation.
- Translate brand personality, values, and narratives into compelling visual experiences.
Brand Guidelines & Applications:
- Develop comprehensive brand guidelines covering logo usage, typography,
colours, imagery, and visual consistency.
- Apply brand identities across relevant touchpoints, including packaging,
stationery, presentations, digital platforms, and marketing collateral.
- Ensure consistency and quality across all brand applications.
Design Craft & Execution:
- Demonstrate strong expertise in typography, colour theory, composition, layout,
and visual hierarchy.
- Prepare high-quality, production-ready design assets for digital and print applications.
- Refine designs based on feedback while maintaining the integrity of the creative concept.
Collaboration & Communication:
- Collaborate with strategists, copywriters, and creative teams to develop cohesive brand experiences.
- Present design concepts and clearly articulate the rationale behind creative decisions.
- Stay updated with evolving branding practices, visual trends, and design techniques.
Qualifications:
- Bachelor's degree in Graphic Design, Communication Design, Visual
Communication, or a related field.
- 2–5 years of experience in brand design, visual identity, or branding-focused agencies.
- Strong portfolio showcasing end-to-end branding projects and visual identity systems.
- Proficiency in Adobe Illustrator, Photoshop, and InDesign. Familiarity with Figma is an advantage.
- Strong conceptualisation, storytelling, and visual communication skills.
- Excellent understanding of brand identity, typography, colour theory, and design systems.
- Strong attention to detail, problem-solving abilities, and presentation skills.Preferred Qualifications:
- Experience working in a branding agency or design studio.
- Understanding of brand positioning, brand architecture, and visual differentiation.
- Experience developing brand guidelines and applying identities across multiple touchpoints.
- Ability to independently manage design projects from concept to final delivery.
Perks and Benefits:
- Competitive salary and benefits package.
- Flexible working hours and remote work options.
- Regular training sessions with senior designers and industry experts.
- A creative and collaborative work environment.
- Opportunities for professional growth and development.
- Exposure to diverse branding projects across industries.
- A supportive team that values strategic thinking, creativity, and design excellence.
📌 Brand Designer (Bengaluru)
🏢 Design Brewery
📍 Bengaluru