Company Description Advance Ply is a plywood and building materials brand focused on delivering durable, high-quality products for furniture and interior applications. The company promotes the idea of making furniture “IndiaJaisaStrong,” combining strength with attractive design through its #StrengthinBeauty product range. Its offerings include ply, plywood, blockboard, and flush doors designed for long-lasting performance and aesthetic appeal.

With an emphasis on honesty, quality, and reliability, Advance Ply serves customers seeking robust materials for residential and commercial projects. The organization values integrity in manufacturing and customer service, creating a trustworthy environment for team members and partners.

Role Description The Area Sales Manager role at Advance Ply is a full time, on-site position based in Noida. The individual in this role will manage sales operations within an assigned territory, build and maintain relationships with dealers, distributors, architects, and contractors, and drive revenue growth for the company’s plywood and related product lines. Daily responsibilities include identifying new business opportunities, conducting market visits, presenting product features and benefits, negotiating pricing and terms, and ensuring timely order fulfillment and customer support.

The Area Sales

Manager will monitor sales performance, prepare regular reports, collaborate with the marketing and operations teams,



and participate in local promotional activities to strengthen brand visibility. This role requires proactive territory management, consistent follow-up with key accounts, and adherence to company policies and ethical standards.

Qualifications

- Demonstrated experience in field sales, territory management, or business development, preferably in building materials, plywood, furniture, or related industries.
- Strong skills in customer relationship management, negotiating, and closing sales, with the ability to engage dealers, distributors, and institutional clients.
- Ability to analyze market trends, track competitor activities, and prepare concise sales forecasts and performance reports.
- Effective communication and presentation skills, including the ability to explain technical product features in simple, customer-friendly language.
- Comfort with on-site work, extensive local travel within the assigned area, and independently planning daily sales visits and schedules.
- Basic proficiency in using digital tools such as email, spreadsheets, and CRM or sales-tracking software to manage leads and documentation.
- Bachelor’s degree in Business, Marketing, or a related field is preferred; equivalent relevant experience will also be considered.
- Self-motivated, target-oriented, and organized, with a focus on ethical conduct and long-term customer relationships.

📌 Area Sales Manager (Ludhiana)
🏢 Advance Ply
📍 Ludhiana