JOB DESCRIPTION :-

Medical Representative (MR) / Scientific Sales Specialist

Position Title - Medical Representative (MR) / Scientific Sales Specialist

Location - Kolkata (Territory-specific deployment)

Function- Ethical Sales & Medical Business Development

Employment Type - Full-Time

About the Role

CPM India is deploying high-performing, ethical sales professionals to represent Reckitt’s leading healthcare portfolio across priority medical channels.

As a Medical Representative, you will drive scientific product detailing, ethical engagement, and prescription demand across targeted healthcare professionals (HCPs)—specifically General Physicians (GPs), Consulting Physicians, and Gynaecologists. Additionally, the role bridges clinical advocacy with retail availability by driving chemist coverage, secondary tracking, and prescription audits (RCPA) across key pharmacies within your assigned territory.

Core Responsibilities

1. HCP Engagement & Scientific Detailing

- Execute planned, high-impact clinical detailing sessions with targeted doctors per approved scientific communication guidelines and Reckitt standards.
- Systematically build and maintain professional relationships with key opinion leaders (KOLs), consulting physicians, GPs, and gynaecologists.
- Track prescribing patterns, share clinical benefits, and identify untapped doctors to expand the active prescriber base.

2. Territory Route Planning & Call Productivity

- Maintain strict route discipline using standard Tour Programs (MTP) to ensure optimal frequency and coverage across the core territory.




- Maintain an agreed call average (target: 10–12 qualified Doctor calls and 5–6 Chemist calls daily).
- Prioritize high-potential clinics and hospital OPD catchments to maximize prescription return on effort.

3. Chemist Network & Channel Availability

- Map and regularly visit high-yielding chemists and hospital-attached pharmacies linked to target prescribers.
- Conduct Retail Chemist Prescription Audits (RCPA) to monitor competitor prescriptions, offtake velocity, and brand conversion trends.
- Track inventory levels to prevent out-of-stock situations and coordinate stock availability with stockists/distributors.

4. Digital Governance & CRM Reporting

- Log all field activities in real time via the designated CRM / SFA mobile platform (capturing doctor call logs, chemist feedback, and sample/detailing aids utilization).
- Submit daily call reports (DCR) and monthly coverage summaries to ensure absolute reporting transparency.
- Ensure 100% compliance with geo-tagging, call duration benchmarks, and tour schedules.

5. Promotional Campaigns & Compliance

- Coordinate and execute brand-led scientific activations, doctor roundtables, CME support, and sampling initiatives under strict ethical guardrails.




- Adhere rigorously to Reckitt’s medical, regulatory, and corporate compliance frameworks.

Key Performance Indicators (KPIs)

- Call Coverage & Frequency: Minimum 95% coverage of the approved core doctor list with required monthly visit frequencies.
- Daily Call Average: Consistent daily strike rate (10–12 Doctor calls + 5–6 Chemist interactions).
- Chemist Liquidation & RCPA: Measurable increase in brand offtake and sustained prescription generation across target micro-markets.
- CRM / SFA Hygiene: Daily, accurate, and timely closure of DCRs and sample accountability.

Candidate Profile & Qualifications

- Education: Bachelor’s Degree in Pharmacy (B.Pharm), Science (B.Sc - Biology, Chemistry, Biotechnology), or equivalent graduate degree, Graduate, Any Diploma Holder.
- Experience: 1–4 years of experience as a Medical Representative in a reputed Pharmaceutical or Healthcare/OTC organization (General Physician or Gaestro Healthcare segment experience is an added advantage).

Core Competencies

- Strong scientific acumen and articulate product communication.
- Thorough commercial understanding of Kolkata’s medical catchments, stockist-chemist networks, and hospital clusters.
- High personal integrity, negotiation skills, and self-driven field discipline.

Intrested Candidate can contact imediately @Akash Gupta +91-XXXXXXXXXX, [email protected])

Pay: Up to ₹30,000.00 per month

Perks:

- Cell phone reimbursement
- Flexible schedule
- Paid sick time

Work Location: In person

📌 Medical representatives / Business Developement Executive (Kolkata)
🏢 Cpm India Sales & Marketing Private
📍 Kolkata