About the Role:
We are looking for a Communications Lead to own how individuals and organisations show up online. This isn’t a role where you carry out someone else’s plan. You set the digital strategy and decide what gets said, where and when. You lead the team that runs it day to day, and you work closely with leadership so that everything published reflects what they stand for. You’ll own the strategy and content plan behind a robust digital presence, a team that runs social media independently. If you’ve spent years building audiences and want to be closer to the decisions, this role is for you.

Key Responsibilities:

- Define and lead digital communication strategies that strengthen brand positioning, support business objectives, build credibility, and drive audience engagement across digital channels.
- Develop integrated campaigns aligned with business priorities, communication goals, and target audiences.
- Drive content strategy, creative direction, and campaign development across platforms, ensuring communication is engaging, consistent, and aligned with the organisation’s objectives and brand identity.
- Monitor online conversations, public sentiment, and emerging issues to identify reputational risks and opportunities.
- Lead communication planning and responses during sensitive, high-pressure, or critical situations, ensuring clarity, accuracy, discretion, and alignment with leadership.
- Lead and oversee content, social media, and creative teams, set priorities, provide strategic direction, and ensure high-quality execution across campaigns and ongoing communication activities.
- Evaluate campaign effectiveness using relevant performance metrics,



digital analytics, and engagement trends and translate insights into actionable recommendations.
- Travel as required for senior leadership, stakeholders, and relevant teams to coordinate the planning and execution of campaigns and key communication initiatives.

Required Qualifications & Skills:

- Bachelor’s degree in Communications, Journalism, Mass Media, Public Relations, Developmental Studies, Marketing, or a related field.
- 4+ years of relevant experience in digital communications, social media strategy, content management, or stakeholder management.
- Strong proficiency in Marathi and English, including writing, editing, and communicating effectively with Marathi-speaking audiences.
- Proven ability to lead teams, manage multiple priorities, and work with senior stakeholders.
- Strong communication, planning, decision-making, and problem-solving skills.
- Sound judgement and discretion when handling sensitive information or high-stakes communication.
- Good understanding of social media platforms, audience behaviour, content trends, and performance metrics.

Job Type: Full-time

Pay: ₹2,000,000.00 - ₹3,000,000.00 per year

Benefits:

- Paid sick time
- Paid time off
- Provident Fund

Ability to commute/relocate:

- Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

- Are you willing to work on-site 6 days a week (Monday-Saturday)?
- What is your current CTC (in LPA)?
- What is your expected CTC (in LPA)?
- Are you proficient in Marathi, Hindi and English language?
- How many years of professional experience do you have?

Work Location: In person

📌 Communications Lead (Mumbai)
🏢 Ciper Analytics
📍 Mumbai