GenAI-enabled Demand Generation + Marketing Automation professional to run MQL/SQL-led programs and full-funnel ABM campaigns for a B2B IT company. Role blends prompt engineering, marketing systems automation, email marketing, performance marketing, and funnel analytics/visualization.
Experience Essential
- 2-4 years in B2B demand generation / marketing ops / ABM / growth marketing
- Hands-on experience with Marketing Automation Platform (HubSpot/Marketo/Pardot/Eloqua)
- CRM experience (Salesforce/HubSpot CRM or similar)
- Proven MQL/SQL-led campaign experience
- Solid email marketing expertise
- Solid performance marketing capability (LinkedIn + Google)
- Comfortable with GenAI tools and prompt making
Job Responsibilities
- Own ABM strategy and execution for Tier 1/2/3 target accounts
- Run coordinated ABM programs across LinkedIn, Google, email, webinars, landing pages
- Plan and execute MQL/SQL-led campaigns to generate high-quality leads
- Own marketing automation workflows end-to-end: capture, segmentation, routing, scoring, nurture
- Drive integrations between MAP, CRM, ads platforms, analytics, and enrichment tools
- Build and maintain prompt library for repeatable marketing outputs
- Design segmentation strategy and run automated nurtures
- Own paid campaign execution and optimization (LinkedIn Ads, Google Ads)
- Create dashboards and funnel visualizations for leadership
- Deliver weekly/monthly performance readouts and campaign post-mortems
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Abhisek Gosh
HR Operation, India
I have been working at Denave for over 7 years and it has been an enriching and fruitful relationship. Denave is a multicultural organization that allows you to interact with people from various nationalities and backgrounds while offering cross-functional learning opportunities. The company prioritizes employee well-being and quite frequently organizes team building, events, and sports activities.
Program Manager,
Malaysia
Fatin Halim
Learning Development, Malaysia
At Denave, my ideas are valued, and my efforts are appreciated and recognized. Denave is a ground to be planted in if you want to flourish your career in terms of skillsets, compensation, titles, and new responsibilities. As a mother, Denave has helped me find the right work-life balance allowing me to continue my journey as a successful employee and simultaneously take care of my mental health.
Christina Krishnan
Inside Sales Account Manager, Malaysia
My years in Denave have been professionally rewarding. The various training and development programs at Denave have helped improve my expertise and skills in leadership, time management, and more. Some of the positives of working at Denave have been its open culture, team-building activities, and nurturing relationships with colleagues.
Nguyen Dieu Linh Moutusi Ghosh
HR INTL Recruitment, India
I have been associated with Denave for over 5 years and the journey so far has been very enriching in terms of career growth, new learnings, experiences, and professional grooming. One of the striking differentiators has been the support and guidance provided by the mentors in defining my career goals at Denave.
Priya Pandey
Senior Manager-Transition, India
Nida Samreen
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