Company Description AgeWell is a global initiative focused on promoting holistic health, mindful living, and active ageing among older adults. The organization empowers seniors to lead healthier, more independent, and fulfilling lives through wellness programs, preventive healthcare, and community engagement. By combining traditional knowledge with up-to-date wellbeing practices, AgeWell supports the physical, emotional, and social aspects of ageing.

The team collaborates with healthcare professionals, wellness experts, and support networks to develop sustainable solutions that enhance quality of life for seniors worldwide. AgeWell is driven by the belief that ageing should add life to years, not just years to life.

1. Job Overview

We are looking for a motivated, energetic, and result-oriented Area Sales Manager to manage and expand our FMCG sales operations across South Kerala. The selected candidate will be responsible for developing the assigned territory, achieving sales targets, managing distributor networks, increasing product availability, and strengthening relationships with retailers and wholesalers.

The candidate should have a positive understanding of FMCG sales operations, distribution channels, retail markets, and customer relationship management. The role requires regular market visits, effective sales planning, and the ability to identify new business opportunities to support the company's growth objectives.

2. Key Roles and Responsibilities

A. Sales Target Achievement

- Achieve monthly, quarterly, and annual sales targets assigned by the company.
- Develop and implement effective sales strategies to increase revenue and product sales.
- Monitor sales performance regularly and take corrective action wherever necessary.
- Identify opportunities to increase sales volume and improve market share.
- Ensure consistent business growth across the assigned territory.

B. Territory and Market Development

- Manage and develop sales operations across South Kerala.
- Identify potential markets, retail outlets, wholesalers, and distribution opportunities.
- Expand the company's market presence by increasing product reach and availability.
- Develop territory-wise sales plans and ensure proper execution.
- Conduct regular field visits to understand market demand and customer requirements.
- Identify new business opportunities and recommend suitable expansion strategies.

C. Distributor and Dealer Management

- Develop and maintain robust relationships with existing distributors and dealers.
- Identify and appoint suitable new distributors to expand market coverage.
- Ensure distributors maintain adequate stock of company products.
- Monitor distributor performance, sales volumes, and market coverage.
- Support distributors in achieving their sales targets.




- Coordinate with distributors to resolve operational issues and improve distribution efficiency.

D. Retailer and Customer Relationship Management

- Establish and maintain professional relationships with retailers, wholesalers, and key customers.
- Ensure regular product availability across assigned retail outlets.
- Encourage retailers to stock and promote company products.
- Collect customer feedback and communicate market requirements to management.
- Address customer and distributor concerns promptly.
- Develop long-term business relationships to improve customer retention and sales growth.

E. Market Visits and Sales Monitoring

- Conduct regular market visits throughout the assigned territory.
- Monitor product availability, stock movement, retail coverage, and sales performance.
- Review competitor products, pricing, promotional offers, and market activities.
- Identify gaps in distribution and recommend suitable corrective measures.
- Ensure effective implementation of company sales plans and promotional activities.
- Maintain regular communication with distributors and retail partners.

F. Sales Reporting and Documentation

- Prepare daily, weekly, and monthly sales reports as required.
- Track sales achievements against assigned targets.
- Submit market visit reports and competitor activity updates to management.
- Maintain accurate records of distributor performance and market development.
- Provide regular updates regarding sales growth, market challenges, and business opportunities.
- Assist management in sales forecasting and territory planning.

G. Stock and Payment Management

- Monitor stock availability and coordinate with distributors to prevent stock shortages.
- Ensure timely replenishment of products based on market demand.
- Follow up on outstanding payments and distributor collections in accordance with company policy.
- Coordinate with the relevant internal teams to resolve stock and delivery issues.
- Help minimize stock-related sales losses and improve distribution efficiency.

H. Business Development

- Identify opportunities to increase customer acquisition and expand the distribution network.
- Develop strategies to improve product visibility and retail penetration.
- Support company promotional campaigns and product launches.
- Identify underperforming markets and implement improvement plans.
- Contribute to the company's overall sales growth and long-term business objectives.

3. Educational Qualification

- Bachelor's degree in Business Administration (BBA)



or an equivalent qualification.
- Candidates with additional sales or marketing qualifications may be preferred.

4. Experience Requirements

- Minimum 1 year of experience in FMCG sales.
- Experience in distributor handling, retail sales, or territory management is preferred.
- Candidates should have a basic understanding of FMCG distribution channels and retail operations.
- Experience working in the Kerala market will be an advantage.

5. Required Skills and Competencies

- Strong communication and interpersonal skills.
- Good negotiation and relationship management abilities.
- Sales planning and target achievement skills.
- Knowledge of distributor and retailer management.
- Ability to identify new markets and business opportunities.
- Good problem-solving and decision-making skills.
- Time management and organizational abilities.
- Basic computer knowledge and sales reporting skills.
- A proactive, customer-focused, and result-oriented approach.

6. Job Location and Travel Requirements The position will cover South Kerala, with regular travel required across the assigned territory for distributor meetings, retailer visits, market development, and sales monitoring. Candidates must be willing to travel regularly and manage field sales activities independently.

7. Compensation and Benefits

- Fixed Monthly Salary: ₹35,000.
- Travel Allowance (TA): Provided by the company for eligible official travel.
- Daily Allowance (DA): Provided by the company as per company policy.
- Professional development opportunities in the FMCG sales sector.
- Opportunity to take on greater responsibilities based on performance.

8. Key Performance Indicators (KPIs) Performance will be evaluated based on the following:

- Achievement of monthly and quarterly sales targets.
- Growth in sales volume and revenue.
- Expansion of distributor and retailer networks.
- Improvement in market coverage and product availability.
- Distributor performance and customer relationship management.
- Timely submission of sales reports.
- Effective market development and competitor monitoring.
- Compliance with company policies and sales procedures.

9. Ideal Candidate Profile The ideal candidate should be enthusiastic about sales, comfortable working in the field, and capable of building robust business relationships. The candidate must be willing to take ownership of the assigned territory, work toward sales objectives, and contribute to the expansion of the company's FMCG business across South Kerala. 10. Application Process

Interested and eligible candidates are invited to submit their updated resumes with details of their educational qualifications, FMCG sales experience, and relevant skilled achievements.

We welcome candidates who are passionate about sales, market development, and achieving business growth.

📌 Area Sales Manager (Aluva)
🏢 AgeWell
📍 Aluva