B Social Media Associate (Gurugram)

B Social Media Associate (Gurugram)

21 Oct
|
RINNOVAR
|
Gurugram

21 Oct

RINNOVAR

Gurugram

Rinnovar Business Group is looking for a curious, research-oriented B2B Social Media Associate who can translate industry developments, business challenges, and emerging trends into relevant, insightful content.

Job Description
B2B Social Media Associate Company: Rinnovar Technologies Industry: Fintech & Financial Technology

Experience:
1+ year Employment Type: Full-time About Rinnovar Technologies Rinnovar Business Group is an innovation-driven technology company building innovation-driven solutions in fintech and payment orchestration, and we're looking for someone to help us tell our story through insightful content and meaningful industry conversations. Role Overview You will work closely with the marketing team to research industry trends, understand business pain points, develop content ideas, and execute the brand's social media strategy. Beyond social media management, you will contribute to research-led content initiatives that strengthen our industry positioning and thought leadership.

Key Responsibilities
• Industry Research: Track industry news, trends, competitor activity, and business pain points to identify relevant content opportunities.
• Content Ideation & Writing: Develop ideas and write engaging LinkedIn posts, thought leadership content, articles, and industry insights.
• Creative Development: Create social media visuals, carousels, and other creative deliverables using Canva, Figma, or similar tools.
• Social Media Management: Plan and manage the content calendar, coordinate publishing, and maintain consistent brand communication.
• Performance Optimisation: Track engagement, reach, clicks, and other relevant metrics to improve content performance.




• Research & Marketing Support: Assist with ICP research, competitor analysis, SEO, and research-led assets such as reports, case studies, and lead magnets.
• Required Skills & Qualifications
• At least 1 year of experience in social media management and content creation.
• Strong research, writing, ideation, and critical-thinking skills.
• Ability to translate complex industry topics into transparent, engaging content.
• Familiarity with LinkedIn and B2B content formats; fintech, SaaS, or technology experience is preferred.
• Proficiency in Canva, Figma, or similar creative tools.
• Strong organisational skills and the ability to manage multiple deliverables.
• Basic understanding of SEO, content analytics, and performance tracking.
• Curiosity about industry developments and willingness to learn fintech and payment technology.
• What Success Looks Like
• Consistent delivery of relevant, research-backed content.
• Effective management of the social media calendar and creative deliverables.
• Improved audience engagement and contribution to website traffic and lead generation.
• Understanding and optimising the social media-to-website conversion funnel and contributing to marketing initiatives that drive lead generation and revenue growth.
• Growing ownership of research, thought leadership, and strategic content initiatives.
• Who Should Apply? Someone who is curious about business, actively follows industry developments, thinks beyond trends, and enjoys turning complex information into meaningful content. We value research depth, writing quality, creativity, and ownership.

📌 B Social Media Associate (Gurugram)
🏢 RINNOVAR
📍 Gurugram

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