- Develop and execute integrated marketing strategies for multiple projects across the assigned cluster.
- Drive project positioning, branding, campaigns and go-to-market strategies in alignment with business objectives.
- Lead 360 marketing initiatives across digital, ATL, BTL, events, activations and performance marketing.
- Manage marketing budgets, agency partners and campaign ROI.
- Analyse market trends, customer insights and competitor activity to identify growth opportunities.
- Lead pre-launch, launch and post-launch marketing plans for projects.
- Drive corporate and local-market activations to strengthen project visibility and lead generation.
- Lead and mentor the marketing team while ensuring timely and effective execution across projects.
Preferred candidate profile
- Minimum 15 years of experience in real estate marketing, preferably with experience managing multiple projects/markets.
- Strong understanding of the Mumbai real estate market and customer segments.
- Proven experience in project launches, brand building, lead generation and integrated marketing.
- Solid commercial acumen with the ability to link marketing initiatives to business outcomes.
- Excellent leadership, stakeholder management and agency management skills.
📌 Marketing Cluster Head (Mumbai)
🏢 Sunteck Realty
📍 Mumbai
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