Company Description India’s Future Investors (IFI) is India’s Money Entertainment Reality Show, where money, time, pressure, and character come together in high-stakes challenges. Through immersive, real-world financial scenarios, IFI explores how people think and make decisions when the clock is ticking and pressure is intense. The show blends money intelligence, human behavior, competition, and entertainment in the search for India’s “Money Rockstar.” Viewers are invited not just to watch, but to participate, compete, and follow the journey as the contest unfolds.

IFI is building a dynamic digital presence to engage audiences who want to test and prove how well they truly understand money.

Role Description The Web Analytics Manager is a full time remote role responsible for measuring, analyzing, and optimizing the digital performance of India’s Future Investors across web and connected platforms. This role involves setting up and maintaining analytics tools, tracking user behavior, and creating dashboards and reports that translate data into actionable insights for content, marketing, and product teams.

The Web Analytics

Manager will define key performance indicators, monitor campaign performance, and identify opportunities to improve audience engagement, conversion, and retention. Day-to-day tasks include tagging and event tracking implementation, data quality checks, segmentation analysis,



and collaborating with cross-functional stakeholders to support data-informed decisions. The role also includes testing and experimentation (A/B tests), providing recommendations to enhance the viewer journey, and supporting strategic planning with evidence-based insights.

Qualifications

- Candidates should possess strong Analytical Skills to interpret complex data sets and communicate clear insights to non-technical stakeholders.
- Candidates should possess Data Analytics and Data Analysis skills to clean, transform, visualize, and model data for performance tracking and decision-making.
- Candidates should possess Web Analytics skills, including experience with tools such as Google Analytics, GA4, Tag Manager, or similar platforms.
- Candidates should possess core Analytics competencies, including defining KPIs, building dashboards (e.g., in Looker Studio, Tableau, or Power BI), and designing measurement frameworks.
- Experience with event tracking, UTM and campaign tagging, A/B testing, and funnel analysis in a media, entertainment, or digital product context is beneficial.
- Strong proficiency in Excel or Google Sheets; familiarity with SQL or other query languages is an advantage.
- Bachelor’s degree in a quantitative, business, marketing, or related field, or equivalent practical experience.
- Ability to work independently in a remote environment, manage multiple priorities, and collaborate effectively with creative, marketing, and product teams.

📌 Web Analytics Manager (India)
🏢 India's Future Investors - Money Entertainment Reality Show
📍 India