Roles and Responsibility:

Sales Planning and Reporting

- Accurately forecast annual, quarterly and monthly revenue streams
- Collaborate with RGM to develop sales strategies to improve market share in all product lines.
- Monitor area sales, analyse variances and develop & implement area specific sales action plans to ensure revenue growth across product categories.
- Maintain sales staff and distributor performance records in order to effectively analyse business and individual performance; provide productivity reports as required to management.

Sales Execution

- Perform sales activities for major accounts and negotiate sales price and discounts in consultation with RGM.

- Map the retail outlets in the area and allocate them to the sales team.

7. Create beat plan for TGEs and TGMs and monitor its adherence; assist them in establishing personal contact and rapport with key influencers, decision-makers in the area.
- Liaise with major accounts and negotiate sales price and discounts in consultation with RGM.

- Drive and monitor distributor performance on metrics of sales, on-time delivery, query resolution.

10. Provide recommendations on new distributor appointment and distributor management system.
- Channel Development for primary and secondary sales; channel management and expansion.

Market Intelligence and Analysis:

- Constantly gather market and competitor intelligence, evaluate market trends and provide updates to RGM, along with recommendations for tackling




- Compile and analyse clustered specific sales figures to derive sales trends and forecasts across products.

Activations & Launches

- Provide inputs to the regional branding execution manager in devising apt branding initiatives for the area.

- Implement area specific trade promotional/branding/marketing initiatives activities and strive to ensure maximum visibility through the marketing and promotion activities.

- Conduct influencer engagement programs like sales promotion activities and key plumber/architect/consultant meets for demand generation.

17. New Product Development planning & execution in the assigned area

Resource Management and Development

- Responsible for the recruitment, direction, organisation, performance appraisal, control and motivation of sales team to accomplish specific sales objectives.
- Educate and train sales team (self + through corporate sales training) in the areas of account sales and growth, selling & communication skills, presentation skills, competition tracking and business/financial matters on contracts/ invoicing etc.

Role Specific Competencies:

- Problem-solving and analytical skills to interpret sales performance and market trend information.
- Ability to motivate and lead the sales team.
- Experience in developing marketing and sales strategies Excellent oral and written communication and presentation skills, plus a positive working knowledge of Microsoft Office Suite
- Ability to build relationships,
- Influencing and Negotiation ability

Language: Fluent in English and local language

📌 Area Manager - Channel Sales - Agri (Kota)
🏢 Aliaxis
📍 Kota