* Narrative and Earned Media Strategy: Develop and drive River's corporate
communications and earned media strategy, building complementary messaging
pillars across business, product, mobility, and culture
* Media Ecosystem and Storytelling: Lead proactive relationships across media
and opinion leaders, shaping differentiated industry narratives and
capitalizing on emerging cultural moments
* Leadership and Stakeholder Management: Manage domain PR teams and external
agencies while partnering closely with Founders and Marketing leadership to
align communications with strategic priorities
* Measurement and Reputation Management: Establish & track clear measures for
quality of coverage, share of voice, narrative association, sentiment,
reputation impact and proactively manage brand risks and opportunities
Ideal Candidate
* 12 years of experience in corporate communications,
PR, earned media or
integrated communications, preferably across automotive, mobility, technology
or consumer brands
* Strong understanding of the Indian earned media ecosystem and established
relationships across relevant media categories
* Proven ability to build narratives and generate meaningful conversations
beyond press releases and product announcements
* Experience managing both corporate and consumer-facing communication agendas
* Experience leading teams, agencies and senior stakeholders.Excellent
written, verbal and presentation skills
* Robust commercial and business understanding with the ability to connect
communication to brand equity and business priorities