Require a creative, analytical, and result-oriented Performance Marketing Intern to support our digital marketing initiatives for our confectionery brand.
Key Responsibilities:
Plan, execute and optimize performance marketing campaigns across digital channels.
Drive online sales, leads, traffic and customer acquisition while maintaining productive CAC/ROAS.
Manage campaigns across Google Ads, Meta Ads and relevant e-commerce platforms.
Monitor campaign performance, budgets, conversions and ROI.
Conduct audience research, keyword research, A/B testing and campaign optimization.
Coordinate with creative/content teams for high-performing ad creatives and copies.
Track sales, conversion funnels and customer behaviour using analytics tools.
Prepare regular performance reports and identify opportunities for growth.
Stay updated with digital advertising trends, platform changes and FMCG e-commerce trends.
Requirements & Skills
Currently pursuing or completed a degree in Marketing, Business Administration or a related field.
Understanding of digital marketing, paid advertising, and social media platforms.
Familiarity with Meta Ads Manager and Google Ads.
Working knowledge of Excel or Google Sheets for data analysis and reporting.
Duration: 6 months with the possibility of a full time employment prospect based on performance.