The FMCG Sales Executive is responsible for driving primary and secondary sales in assigned territories by building strong relationships with retailers, distributors, and wholesalers, ensuring product availability and achieving sales targets.
Key Responsibilities
- Visit assigned retail outlets, distributors, and wholesalers regularly
- Generate new orders and increase product sales in the market
- Ensure proper product availability, visibility, and shelf placement
- Develop and maintain solid relationships with customers and channel partners
- Achieve monthly/quarterly sales and collection targets
- Introduce new products and promotional schemes to retailers
- Monitor competitor activity and provide market feedback
- Ensure timely payment collection from clients (if applicable)
- Maintain daily sales reports and update CRM/field tracking systemss