22 Oct
|
EaseToLearn
|
Janakpuri
22 Oct
EaseToLearn
Janakpuri
Job Description: Social Media Operations Executive
Company: EaseToLearn – SelfAssessor Educational TechnologiesIndustry: EdTech / Online EducationLocation: Delhi NCRExperience: 2–5 YearsEmployment Type: Full-TimeDepartment: Marketing
About EaseToLearn
EaseToLearn is an EdTech platform focused on online learning and assessment solutions, helping students prepare for competitive examinations through accessible digital learning resources.
Role Overview
We are looking for a creative, organised, and execution-focused Social Media Operations Executive to manage day-to-day social media activities across platforms. The ideal candidate should have hands-on experience in content publishing, social media coordination, audience engagement, performance tracking, meta ads and google ads from scratch and maintaining a consistent brand presence across digital channels.
Key Responsibilities
- Manage day-to-day social media operations across Instagram, Facebook, LinkedIn, and YouTube.
- Plan, schedule, publish, and monitor content according to the social media content calendar.
- Coordinate with marketing teams to ensure timely content delivery.
- Monitor comments, messages, audience interactions, and community engagement.
- Track key performance metrics, including reach, impressions, engagement, follower growth, and clicks.
- Prepare performance reports and suggest improvements based on analytics and trends.
- Identify relevant trends, content formats, and platform updates to improve engagement and brand visibility.
- Maintain consistency in brand voice, content quality, and publishing schedules.
- Support social media campaigns, promotional activities, and other marketing initiatives.
- Monitor competitor activities and maintain records of content performance and campaign results.
- Build and run paid campaigns across platforms like Google Ads, Meta Ads (Facebook & Instagram),
- Monitor core performance metrics (CPC, CPM, CPA, ROAS, and CTR), run A/B tests, and adjust bids or targeting to lower acquisition costs.
Required Skills and Qualifications
- 2-5 years of relevant experience in social media operations, social media management, or digital marketing.
- Hands-on experience managing brand or business social media accounts.
- Familiarity with social media scheduling, analytics, and reporting tools.
- Understanding of content calendars, audience engagement, and performance metrics.
- Positive written communication, coordination, and organisational skills.
- Ability to manage multiple tasks and meet deadlines.
- Familiarity with Canva or similar creative tools is an advantage.
- Experience in the EdTech, education, or digital content industry is preferred.
Mandatory Application Requirement
Candidates must submit their portfolio along with their application. The portfolio should include relevant examples of social media accounts managed, content created or published, campaigns handled, and performance results wherever available.
Applications submitted without a portfolio may not be considered for shortlisting.
How to Apply
Interested candidates must complete the application form and submit their updated resume and portfolio.
Application Form:
Portfolio: Include a portfolio link or relevant work samples as requested in the application form.
Important: Please ensure that all required details are submitted before completing your application.
Pay: ₹35,000.00 - ₹45,000.00 per month
Work Location: In person
📌 Social Media Operations Executive (Janakpuri)
🏢 EaseToLearn
📍 Janakpuri