- Develop and maintain an integrated marketing plan across social media, email, the Remedium website and other agreed communications channels.
- Translate business, recruitment and resourcing priorities into clear campaigns with defined audiences, messages, actions and measures.
- Lead the hands-on delivery of campaigns, including writing and editing content, building communications, updating web pages and preparing campaign assets.
- Own the content and campaign calendar, balancing planned activity with emerging commercial and recruitment needs.
- Shape lead-generation activity and work with stakeholders to improve the quality, relevance and follow-up of leads.
- Create marketing and sales-support materials that help recruiters engage healthcare organisations and doctors consistently.
- Maintain clear, accurate website content and identify improvements that support engagement and conversion.
- Define practical campaign measures, monitor performance and provide concise reporting on lead activity and channel effectiveness.
- Use data and stakeholder feedback to optimise targeting, messaging, content, timing and channel investment.
- Coordinate priorities and approvals with the Operations Manager, Lead Recruiter and part-time Marketing Director.
- Promote consistent brand and messaging standards and ensure agreed approval and data-handling processes are followed.
What we are looking for
- Proven experience planning and delivering multi-channel marketing campaigns from brief through to evaluation.
- Experience taking ownership of lead-generation activity and connecting marketing performance to commercial priorities.
- Strong hands-on content and communications skills across social media, email and web channels.
- The judgement to prioritise competing requests, set a workable marketing plan and keep delivery on track.
- Confidence interpreting campaign data, communicating results and making evidence-based improvements.
- Solid stakeholder-management skills and the ability to build productive relationships across recruitment, resourcing and operational teams.
- Clear written and verbal communication, with careful attention to accuracy, audience and brand consistency.
📌 Marketing Manager (Mumbai)
🏢 m360 Research
📍 Mumbai
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