**Business Analytics Group Manager - Consumer Cards & Customer Analytics** **Experience:** 14-18 Years **Industry:** Banking / Financial Services **Location:** India **Job Summary** We are seeking an experienced Business Analytics Group Manager to lead analytics strategy, customer insights, and business performance initiatives for partnership Cards business. This role requires a strong leader with expertise in Business Analytics, Product Analytics, Customer Behavior Analytics, Marketing Analytics, and Revenue Management within the Banking and Financial Services domain. The successful candidate will drive data-driven decision-making, develop innovative analytical solutions, lead high-performing teams, and partner with senior stakeholders to deliver measurable business outcomes across consumer and commercial Credit Card, Co-brand, and Private Label portfolios. This leader will be accountable for translating advanced analytics into actionable business strategies that deliver substantial revenue growth through compelling leadership while fostering a culture of innovation, collaboration, and operational excellence across the organization **Key Responsibilities** **Strategic Business Analytics** + Develop and implement analytical frameworks to solve complex business challenges. + Generate actionable insights through advanced analysis of customer behavior, portfolio performance, and market trends. + Drive strategic recommendations to improve business performance, customer engagement, and revenue growth. + Translate analytical findings into impactful business stories for senior leadership. **Customer & Product Analytics** + Lead analytics initiatives across Credit Cards, Co-brand, and Private Label products. + Analyze customer acquisition, engagement, spending behavior, retention, and profitability. + Provide data-driven recommendations to optimize customer lifecycle management. + Partner with Product and Marketing teams to improve campaign effectiveness and portfolio growth.



**Marketing & Revenue Analytics** + Drive Marketing Analytics initiatives to evaluate campaign performance and customer response. + Identify opportunities for revenue growth and portfolio optimization. + Develop customer segmentation and targeting strategies using analytical insights. + Measure performance of acquisition, activation, and retention programs. **Leadership & Team Development** + Lead and mentor a team of analytics professionals. + Establish best practices for analytical methodologies, reporting, and quality control. + Build a culture of innovation, collaboration, and continuous learning. + Manage hiring, coaching, performance management, and succession planning. **Innovation & Advanced Analytics** + Promote the use of Artificial Intelligence and advanced analytical techniques to transform business decision-making. + Drive adoption of current tools, technologies, and analytical methodologies. + Identify automation opportunities and improve analytical efficiency. **Stakeholder Management** + Partner with senior business leaders and cross-functional teams to drive common business goals. + Serve as a trusted advisor by providing data-driven recommendations and strategic guidance. + Influence key decisions through compelling storytelling and executive presentations. **Risk & Governance** + Assess and manage business risks associated with analytical recommendations. + Ensure compliance with regulatory requirements, internal policies, and governance standards. + Maintain robust controls and transparency across analytical processes.



**Required Qualifications** + 14+ years of experience in Business Analytics, Data Analytics, Customer Analytics, Product Analytics, or Marketing Analytics. + Strong experience within Banking, Credit Cards, Consumer Lending, Payments, or Financial Services. + Proven track record of leading large analytics teams and influencing senior stakeholders. + Experience delivering strategic insights that drive business growth and customer outcomes. ------------------------------------------------------ **Job Family Group:** Decision Management ------------------------------------------------------ **Job Family:** Business Analysis ------------------------------------------------------ **Time Type:** Full time ------------------------------------------------------ **Most Relevant Skills** Please see the requirements listed above. ------------------------------------------------------ **Other Relevant Skills** For complementary skills, please see above and/or contact the recruiter. ------------------------------------------------------ _Citi is an equal opportunity employer, and qualified candidates will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other characteristic protected by law._ _If you are a person with a disability and need a reasonable accommodation to use our search tools and/or apply for a career opportunity review_ _Accessibility at Citi (https://www.citigroup.com/citi/accessibility/application-accessibility.htm)_ _._ _View Citi's_ _EEO Policy Statement (https://www.citigroup.com/global/eeo-aa-policy)_ _and the_ _Know Your Rights (https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf)_ _poster._ Citi is an equal opportunity and affirmative action employer. Minority/Female/Veteran/Individuals with Disabilities/Sexual Orientation/Gender Identity.

📌 Business Analytics Grp Manager SVP (Bengaluru)
🏢 Citigroup
📍 Bengaluru