Location:
Jaipur, Rajasthan Work Mode: Work from Office (WFO) Department: Content Marketing About Thrillophilia At Thrillophilia, we believe travel is more than visiting places — it’s about the experiences, stories, and memories people create along the way. We are building Thrillophilia into The Experience Company, bringing together curated travel experiences, technology, and storytelling to help travellers discover the world differently. We’re looking for a creative, curious, and detail-oriented Copywriter who can turn travel experiences into compelling stories, create engaging social-first content, and develop ideas that inspire people to explore, engage, and book. The Role As a Copywriter on our Content Marketing team, you will be responsible for developing engaging, platform-specific copy across social media, digital campaigns, video content, website pages, and other brand communication channels. You should have a strong understanding of how people consume content online, a knack for writing attention-grabbing hooks, and the ability to adapt your writing style across formats — from witty Instagram captions and engaging Reel scripts to persuasive ad copies and inspiring travel stories. We’re looking for someone who combines creativity with an understanding of audience behaviour and can collaborate with designers, video editors, content strategists, and growth marketers to bring ideas to life.

Key Responsibilities
1. Social Media & Digital Content
• Write engaging captions, hooks, headlines, and platform-specific copy for Instagram, YouTube, Facebook, and other relevant channels.
• Develop ideas and scripts for Reels, short-form videos, travel stories, and recurring social content formats.
• Create relatable, shareable, and conversation-worthy content around destinations, travel trends, traveller behaviours, and unique experiences.
• Adapt content tone and messaging to suit different platforms, audiences, and campaign objectives. 2. Creative Campaigns & Storytelling
• Brainstorm creative concepts, campaign ideas, content series, and storytelling formats that strengthen Thrillophilia’s brand identity.
• Develop compelling narratives around destinations, experiences, local culture, adventure, and travel discoveries.




• Write scripts for brand films, creator collaborations, UGC videos, and other video-led campaigns.
• Identify emerging content trends and cultural moments that can be translated into relevant brand communication. 3. Performance & Conversion-Focused Copywriting
• Write persuasive ad copies, headlines, hooks, and landing-page content that capture attention and encourage action.
• Collaborate with the growth and performance marketing teams to develop creative variations for testing.
• Understand the role of messaging, audience intent, and creative angles in improving engagement and conversions.
• Use content performance insights to refine messaging and improve future campaigns. 4. Brand Communication
• Create and refine copy for destination pages, travel experiences, itineraries, promotional campaigns, and other website touchpoints.
• Ensure consistency in brand voice, messaging, and storytelling across communication channels.
• Write clear, engaging, and customer-centric content that communicates the value of travel experiences. 5. Research & Collaboration
• Research destinations, travel trends, audience interests, competitors, and social media conversations to identify new content opportunities.
• Work closely with designers, editors, content managers, and the growth team to take ideas from concept to execution.
• Incorporate feedback, maintain content quality, and manage multiple assignments and deadlines.
• Experiment with AI writing and research tools to improve ideation and productivity while maintaining originality and editorial quality. What We’re Looking For
• Excellent writing, editing, and storytelling skills with a solid command of English.
• Experience in copywriting, content writing, creative writing, social media content, advertising, or a related field.
• A strong understanding of social media platforms,



internet culture, content trends, and audience behaviour.
• The ability to write compelling hooks, concise captions, engaging scripts, and persuasive marketing copy.
• Creativity, curiosity, and the ability to turn ordinary observations into interesting content ideas.
• A good balance of creative thinking and commercial awareness.
• Strong research skills, attention to detail, and the ability to work in a fast-paced environment.
• A collaborative mindset and willingness to experiment, take feedback, and iterate. Good to Have
• Experience working with a travel, lifestyle, D2C, consumer internet, media, or creative agency brand.
• A portfolio of social media campaigns, Reel scripts, ad copies, brand campaigns, or other creative work.
• Experience writing for short-form video, creator-led content, UGC, or recurring content series.
• Basic understanding of SEO copywriting, landing-page messaging, and performance marketing.
• Familiarity with AI tools for ideation, research, and content development. What Success Looks Like
• Consistently producing high-quality, engaging, and platform-native copy.
• Developing distinctive hooks and storytelling angles that capture attention.
• Contributing original ideas to recurring social formats and integrated campaigns.
• Improving content effectiveness through research, experimentation, and performance insights.
• Helping build a recognisable and compelling brand voice for Thrillophilia. Why Join Thrillophilia?
• Be part of a growing content marketing team building a travel brand with a strong storytelling ambition.
• Work closely with creative strategists, designers, editors, and growth marketers.
• Get the opportunity to experiment with new content formats, creative campaigns, and emerging AI tools.
• Help shape how millions of travellers discover destinations and experiences.
• Work in a collaborative, creative environment at our Jaipur office. If you love words, understand the internet and believe every travel experience has a story worth telling, we’d love to hear from you. Apply with your resume and portfolio of relevant writing or creative work.

📌 Copy Writer (Jaipur)
🏢 Thrillophilia.com
📍 Jaipur