Company Description Emori is an jewelry brand specializing in real gold and lab-grown diamond pieces that combine luxury with everyday wearability. Lab diamonds at Emori are chemically and physically identical to natural diamonds, offering an eco-friendly choice at a fraction of the cost. The brand focuses on helping customers express their unique identity through carefully designed jewelry suited for professional, casual, and special occasions.

Key Responsibilities
• Develop and execute end-to-end SEO strategies to improve organic traffic, search rankings, and conversions.
• Conduct in-depth keyword research and identify high-value opportunities to drive organic growth.
• Optimize website pages, landing pages, blogs, and product pages through effective on-page SEO, including meta titles, descriptions, headings, alt tags, internal linking, schema markup, and content optimization.
• Lead and execute off-page SEO initiatives, including link building, guest posting, outreach, digital PR, and directory submissions.
• Perform regular technical SEO audits to identify and resolve issues related to website performance, indexing, crawling, Core Web Vitals, and overall site health.
• Monitor, analyze, and report SEO performance using tools such as Google Analytics,



Google Search Console, Ahrefs, SEMrush, Moz, or similar platforms, providing actionable insights.
• Collaborate with content, marketing, product, and development teams to ensure SEO best practices are integrated into all digital initiatives.
• Develop and implement SEO-driven content strategies to improve visibility, engagement, and lead generation.
• Stay updated with Google algorithm changes, industry trends, and emerging SEO techniques, ensuring strategies remain effective and competitive.
• Mentor junior SEO team members, share best practices, and contribute to continuous improvement of SEO processes and performance. Requirements
• 5–8 years of hands-on experience in SEO, with experience leading SEO projects or teams.
• Robust expertise in on-page, off-page, and technical SEO.
• Proficiency in Google Analytics, Google Search Console, Ahrefs, SEMrush, Moz, or similar SEO tools.
• Good understanding of website architecture, Core Web Vitals, schema markup, and technical optimization.
• Experience with WordPress or other CMS platforms.
• Strong analytical, leadership, communication, and stakeholder management skills.

📌 SEO Lead (Gurugram)
🏢 Emori
📍 Gurugram