1. Accessory Sales :
- Acheiving Aggressive targets of Accessories sales.
- Communicating month-wise region-wise accessory wholesale & retail targets to field
- Ensuring accessory Wholesale orders in system as per targets during the month
- Check low performing dealers (total ~500 dealers) every day, identifying bottom ASMs
- Planning & conducting review meet with ASMs / dealers (if required) --> counter action plan for improvement
- Coordination with 90+ ASMs for Ensuring payment / fund availability against the orders
- After Accessory INF change, regular follow-up with dealers for payments / limit enhancements
- Ensuring region wise / dealer-wise retail target achievement
- weekly review of low performing regions /dealers (min. 20 per week) --> preparing action plan for improvement
- Ensuring implementation of action plan --> improvement reporting & PDCA based on results
- Accessory Revenue Target achievement in coordination with field team 2. Merchandise Sales :
- Achieving Aggressive target of Merchandise sales in a year
- Region-wise month-wise merchandise sales targets communication to field
- Ensuring Merchandise orders as per planned targets, fund availability & dispatches
- Check performance of ~500 dealers & 90+ ASMs, review low performing dealers / ASMs on weekly basis
- Finalizing action plan for improvement --> implementation of action plan, improvement reporting




- Ensuring Retail targets achievement of Merchandise also --> implementation of SOP to show retail in DMS
- Review low performing dealers / ASMs on Merchandise retails à finalizing action plan
- Implementation of action plan --> improvement reporting 3. SOP Adherence at dealerships / Field coordination :
- Finalizing manpower requirement for all ~500 dealerships, rolling out dealer-wise targets
- Ensuring manpower availability as per the targets set for the dealerships
- Monitoring attrition of accessory manpower, re-recruitment as per need
- Training coordination for dealer manpower trainings
- as per KIN guidelines, regular / new product training etc.
- Maintain standardized display norms for accessories & merchandise at dealerships
- Online Sales
- Spread online sales awareness, promotion & ensure activities inline to it
- Monitoring online sales (through MyKia, Website) performance -> review low performing dealers
- Selling through recent Avenues
- Workshops / CPO outlets / any other
- Monitoring new avenues sales, dealer-wise performance status & counter-action for low performances
- New Dealer activation
- Hand-holding, IDK, manpower training, display guidelines, sales pitch etc.
- Handling dealer queries (from ~500 dealers, 90+ ASMs), Customer Complaints (pan India)
- Ensure quality of Accessories --> timely feedback to Mobis team for improvement / Countermeasure

📌 Accessories Manager (Gurugram)
🏢 Kia India
📍 Gurugram