- Develop and execute digital marketing strategies across multiple channels, including social media, email, search engine optimization (SEO), pay-per-click advertising (PPC), and display advertising.
- Manage and optimize Google Ads campaigns to achieve desired ROI goals.
- Conduct keyword research and implement SEO best practices to improve website visibility on search engines.
- Monitor and analyze web analytics data using tools like Google Analytics to track user behavior and conversion rates.
- Collaborate with cross-functional teams to develop targeted digital campaigns that drive engagement, conversions, and revenue growth.
Desired Candidate Profile
- Robust understanding of digital campaigns, digitization, email marketing, PPC advertising, SEO principles.
- Proficiency in managing multiple ad platforms such as Facebook Ads Manager, Twitter Ads etc. .
- Experience working with Google Ads platform for creating & optimizing ads.
- 2-5 years of experience in digital marketing or a related field.
📌 Digital Marketing Specialist (Thane)
🏢 Virtuoweb
📍 Thane
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