- Develop and execute integrated marketing strategies across digital, ATL, and BTL channels.
- Drive brand awareness, customer engagement, lead generation, and market expansion.
- Plan and manage marketing campaigns, product launches, events, and dealer-level marketing activities.
- Lead the marketing team and manage agency partnerships, budgets, and campaign effectiveness.
- Collaborate with Sales, Product, and other stakeholders to achieve business objectives.
Preferred candidate profile
- 12 to 15 years of relevant marketing experience, with robust expertise in digital, ATL, and BTL marketing.
- Postgraduate degree in marketing.
- Proven experience in leading and managing marketing teams.
- Strong strategic thinking, communication, analytical, and execution skills.
- Candidates from the electric scooter/electric two-wheeler manufacturing OEM industry will be preferred.
📌 Senior Marketing Manager (Pune)
🏢 Bgauss Auto
📍 Pune
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