About the Company

BPL Medical Technologies is a leading Indian medical technology company committed to advancing healthcare through innovative, reliable, and accessible solutions. With a solid legacy and nationwide presence, BPL serves hospitals, clinics, and healthcare providers across India and select international markets.

The company offers a diverse portfolio across patient monitoring, imaging, and critical care, supported by robust manufacturing, service, and distribution capabilities. With a growing installed base and a focus on quality and customer trust, BPL continues to strengthen its position as a trusted partner in healthcare delivery.

Driven by innovation and operational excellence, BPL is focused on building future-ready capabilities and delivering long-term value to customers, partners, and stakeholders.

Get to know about us - https://www.bplmedicaltechnologies.com/

Role Summary A senior business leader to own and drive BPL's Ultrasound Business. You'll be responsible for establishing and growing Ultrasound in the market — identifying dealer partners, acquiring new territories, building relationships with direct customers, and developing KOLs for the modality — while delivering revenues against targets defined for each territory. As the business scales, you'll play a pivotal role in coaching, mentoring, and building out the teams specific to this modality, with a seniority that allows you to operate as a key business leader for Ultrasound at BPL.

Key Responsibilities

Market Development & Customer Acquisition

- Introduce the brand and product into the market, increasing reach, footprint, and visibility.
- Acquire new customers, particularly large and medium-size corporate hospital chains.
- Design and implement strategies to capture untapped but potential markets.

Channel & Dealer Management





- Develop new dealer partners for the product line.
- Build and nurture a network of loyal, motivated distributors to drive sales beyond hospitals directly covered by the sales team.

Stakeholder & KOL Relationship Management

- Act as BPL Medtech's representative, building credibility with hospital management, senior clinicians/KOLs, and industry and doctor associations.
- Develop Key Opinion Leaders (KOLs) for the Ultrasound modality.

Business Planning, Targets & Marketing Alignment

- Develop a thorough and deep understanding of business deliverables and set targets for all regions based on their potential and business viability.
- Involve regional teams in the target-setting exercise, building ownership and joint strategies to achieve targets.
- Keep a close watch on sales trends, analysing sales data to interpret the right product positioning, which products to introduce, and which to sustain in the market for the longer term.
- Align with the marketing team to design and conceptualise campaigns that build the right visibility for the vertical while optimising costs.

Process Setup & Governance

- Set up processes for the vertical, and revisit existing processes to align them with the organisation's fast-paced growth.
- Ensure the team is process-oriented and disciplined in its overall business approach.

Team Building & Leadership

- Play a pivotal role in hiring and retaining talent for the Regional Teams as the business scales,



including monitoring the hiring of frontline sales representatives.
- Motivate and develop the team into a strong, passionate unit; coach and mentor to enhance selling and technical skills for high productivity and effectiveness.

What We're Looking For

Qualifications & Experience

- 10–15 years of proven work experience, with experience in the medical device industry a must.
- Bachelor's degree in Bio Medical Engineering / Electronics & Instrumentation, preferred.

Skills & Competencies

- Excellent analytical, problem-solving, and organisational skills.
- Excellent interpersonal and people management skills.
- Excellent sales strategist, with the ability to mine data, infer future trends, and shape the business's future approach.
- High on result, action, and process orientation.
- Good customer domain knowledge — understanding of hospitals, doctors, and institutional purchase decision-making.
- High learning agility.
- Good commercial understanding of the dealer business, ROI, etc.
- Ability to influence and work with personnel at all levels; skilled, respectful, and courteous with colleagues and customers.

Why This Role Matters

You'll be the face and driving force of BPL's Ultrasound Business — with real ownership of how the modality enters, grows, and wins across the market, gaining:

- End-to-end ownership of the Ultrasound business, from market entry and dealer network to revenue delivery.
- Direct influence in shaping strategy, territory expansion, and go-to-market approach for a growing modality.
- The opportunity to build and lead teams from the ground up as the business scales.
- The chance to work in a company with real purpose — where stronger Ultrasound business performance translates directly into wider access to healthcare.

Location - Bangalore

📌 Ultrasound Sales Head (Bengaluru)
🏢 BPL Medical Technologies
📍 Bengaluru